Marketing Business Analyst Contracts

Business Analyst - Marketing
UK

The median Business Analyst - Marketing daily rate in the UK is £600, according to job vacancies posted in the 6 months leading up to 12 June 2024.

The table below provides contractor rate benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
12 Jun 2024
Same period 2023 Same period 2022
Rank 580 683 835
Rank change year-on-year +103 +152 -113
Contract jobs requiring a Marketing Business Analyst 4 14 13
As % of all contract jobs advertised in the UK 0.009% 0.025% 0.015%
As % of the Job Titles category 0.010% 0.027% 0.016%
Number of daily rates quoted 3 14 8
10th Percentile £460 £463 £443
25th Percentile £513 £466 £506
Median daily rate (50th Percentile) £600 £513 £550
Median % change year-on-year +17.07% -6.82% +10.00%
75th Percentile - £538 £575
90th Percentile - - -
UK excluding London median daily rate £450 £500 -
% change year-on-year -10.00% - -
Number of hourly rates quoted 1 0 0
10th Percentile - - -
25th Percentile £26.50 - -
Median hourly rate £28.00 - -
75th Percentile £29.50 - -
90th Percentile - - -
UK excluding London median hourly rate - - -

All Contract IT Job Vacancies
UK

For comparison with the information above, the following table provides summary statistics for all contract IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of contract jobs in our overall sample.

Contract vacancies in the UK with a recognized job title 40,557 52,491 83,111
% of contract IT jobs with a recognized job title 92.86% 94.51% 95.34%
Number of daily rates quoted 26,070 36,644 58,616
10th Percentile £280 £313 £318
25th Percentile £408 £425 £425
Median daily rate (50th Percentile) £525 £538 £525
Median % change year-on-year -2.42% +2.48% +6.06%
75th Percentile £638 £650 £638
90th Percentile £750 £750 £738
UK excluding London median daily rate £488 £500 £475
% change year-on-year -2.50% +5.26% +8.57%
Number of hourly rates quoted 2,936 1,486 1,938
10th Percentile £12.86 £14.25 £12.75
25th Percentile £16.30 £19.42 £15.90
Median hourly rate £37.50 £45.00 £25.00
Median % change year-on-year -16.67% +80.00% +16.28%
75th Percentile £61.81 £65.75 £50.00
90th Percentile £73.75 £77.00 £65.00
UK excluding London median hourly rate £40.00 £42.08 £20.00
% change year-on-year -4.94% +110.39% +7.82%

Marketing Business Analyst
Job Vacancy Trend

Job postings that featured Marketing Business Analyst in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for Marketing Business Analyst in the UK

Marketing Business Analyst
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Marketing Business Analyst.

Daily rate trend for Marketing Business Analyst in the UK

Marketing Business Analyst
Daily Rate Histogram

Daily rate distribution for jobs citing Marketing Business Analyst over the 6 months to 12 June 2024.

Daily rate histogram for Marketing Business Analyst in the UK

Marketing Business Analyst
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Marketing Business Analyst.

Hourly rate trend for Marketing Business Analyst in the UK

Marketing Business Analyst
Top 5 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Business Analyst within the UK over the 6 months to 12 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +76 4 £600 +17.07%
London +72 3 £600 +14.29%
Work from Home +116 2 £600 +20.00%
UK excluding London +29 1 £450 -10.00%
East of England - 1 £450 -

Marketing Business Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities

For the 6 months to 12 June 2024, Marketing Business Analyst contract job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads featuring Marketing Business Analyst in the job title.

1 4 (100.00%) Marketing
2 3 (75.00%) Salesforce
2 3 (75.00%) Project Management
2 3 (75.00%) Data Integration
3 2 (50.00%) Analytics
3 2 (50.00%) Salesforce Marketing Cloud
3 2 (50.00%) CRM
3 2 (50.00%) Agile
3 2 (50.00%) Storyboarding
3 2 (50.00%) PMO
3 2 (50.00%) Scenario Testing
3 2 (50.00%) MoSCoW
4 1 (25.00%) Social Skills
4 1 (25.00%) Snowflake
4 1 (25.00%) Bloomreach
4 1 (25.00%) Email Marketing
4 1 (25.00%) Business Analysis
4 1 (25.00%) Dynamics CRM
4 1 (25.00%) Data Management
4 1 (25.00%) Data Modelling
4 1 (25.00%) SAS
4 1 (25.00%) B2B
4 1 (25.00%) Migration
4 1 (25.00%) Optimizely
4 1 (25.00%) Actionable Insight
4 1 (25.00%) Actionable Recommendations
4 1 (25.00%) Personalization
4 1 (25.00%) Analytical Skills
4 1 (25.00%) Translating Business Requirements
4 1 (25.00%) Marketing Automation

Marketing Business Analyst Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (25.00%) SAS
Business Applications
1 1 (25.00%) Dynamics CRM
Cloud Services
1 1 (25.00%) AWS
1 1 (25.00%) Bloomreach
1 1 (25.00%) Snowflake
General
1 4 (100.00%) Marketing
2 1 (25.00%) Analytical Skills
2 1 (25.00%) Social Skills
Processes & Methodologies
1 3 (75.00%) Data Integration
1 3 (75.00%) Project Management
2 2 (50.00%) Agile
2 2 (50.00%) Analytics
2 2 (50.00%) CRM
2 2 (50.00%) MoSCoW
2 2 (50.00%) Scenario Testing
2 2 (50.00%) Storyboarding
3 1 (25.00%) Actionable Insight
3 1 (25.00%) B2B
3 1 (25.00%) Business Analysis
3 1 (25.00%) Data Management
3 1 (25.00%) Data Modelling
3 1 (25.00%) Email Marketing
3 1 (25.00%) Marketing Automation
3 1 (25.00%) Migration
3 1 (25.00%) Personalization
3 1 (25.00%) Translating Business Requirements
3 1 (25.00%) User Stories
Quality Assurance & Compliance
1 2 (50.00%) PMO
2 1 (25.00%) Actionable Recommendations
Vendors
1 3 (75.00%) Salesforce
2 2 (50.00%) Salesforce Marketing Cloud
3 1 (25.00%) Optimizely