Marketing Jobs in the West Midlands

Marketing
England > West Midlands

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 May 2024 with a comparison to the same period over the previous 2 years.

6 months to
18 May 2024
Same period 2023 Same period 2022
Rank 60 106 50
Rank change year-on-year +46 -56 +30
Permanent jobs citing Marketing 275 178 398
As % of all permanent jobs advertised in the West Midlands 3.68% 2.85% 5.40%
As % of the General category 6.41% 3.73% 8.58%
Number of salaries quoted 211 99 170
10th Percentile £25,000 £32,500 £31,925
25th Percentile £30,000 £35,500 £35,740
Median annual salary (50th Percentile) £40,000 £45,000 £46,000
Median % change year-on-year -11.11% -2.17% -8.00%
75th Percentile £60,000 £64,000 £67,500
90th Percentile £77,500 £76,750 £95,000
England median annual salary £45,000 £55,000 £55,000
% change year-on-year -18.18% - -

All General Skills
West Midlands

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the West Midlands with a requirement for common skills.

Permanent vacancies with a requirement for common skills 4,292 4,768 4,639
As % of all permanent jobs advertised in the West Midlands 57.46% 76.26% 62.88%
Number of salaries quoted 3,026 2,191 2,892
10th Percentile £25,500 £29,750 £30,500
25th Percentile £32,500 £37,500 £36,750
Median annual salary (50th Percentile) £47,500 £52,500 £47,500
Median % change year-on-year -9.52% +10.53% +0.53%
75th Percentile £62,500 £67,500 £63,750
90th Percentile £75,000 £77,500 £77,500
England median annual salary £52,500 £60,000 £60,000
% change year-on-year -12.50% - +4.35%

Marketing
Job Vacancy Trend in the West Midlands

Job postings citing Marketing as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Marketing in the West Midlands

Marketing
Salary Trend in the West Midlands

3-month moving average salary quoted in jobs citing Marketing in the West Midlands.

Salary trend for Marketing in the West Midlands

Marketing
Salary Histogram in the West Midlands

Salary distribution for jobs citing Marketing in the West Midlands over the 6 months to 18 May 2024.

Salary histogram for Marketing in the West Midlands

Marketing
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the West Midlands region over the 6 months to 18 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Birmingham +32 105 £57,500 +4.55% 74
Warwickshire +57 47 £45,000 -10.00% 15
Staffordshire -2 30 £32,500 -47.33% 19
Shropshire +17 27 £35,000 - 10
Worcestershire 0 18 £30,000 -48.94% 9
Coventry +10 14 £35,000 -9.09% 16
Solihull -2 6 £42,500 +21.43% 1
Herefordshire +3 3 £35,000 - 1
Sutton Coldfield - 3 £29,500 - 1
Walsall - 2 £65,000 - 1
Halesowen - 1 £42,500 -
Marketing
England

Marketing
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 33 (12.00%) WordPress
2 20 (7.27%) CMS
3 6 (2.18%) Headless CMS
4 5 (1.82%) Microsoft Exchange
4 5 (1.82%) SAS
5 3 (1.09%) SharePoint
6 1 (0.36%) Adobe Experience Manager
Applications
1 30 (10.91%) Microsoft Excel
2 21 (7.64%) Microsoft Office
3 12 (4.36%) Adobe Creative Suite
4 9 (3.27%) InDesign
5 8 (2.91%) Microsoft PowerPoint
5 8 (2.91%) Spreadsheet
6 7 (2.55%) Adobe Illustrator
6 7 (2.55%) Photoshop
7 5 (1.82%) Adobe XD
7 5 (1.82%) Trello
8 2 (0.73%) 3ds Max
8 2 (0.73%) Chatbot
8 2 (0.73%) Sketch
9 1 (0.36%) Adobe After Effects
9 1 (0.36%) MS Visio
9 1 (0.36%) SketchUp
Business Applications
1 18 (6.55%) Dynamics CRM
2 15 (5.45%) Magento
3 13 (4.73%) Shopify
4 2 (0.73%) Oracle EBS
4 2 (0.73%) Sage 200
Cloud Services
1 31 (11.27%) Power Platform
2 26 (9.45%) Google Analytics
2 26 (9.45%) SaaS
3 19 (6.91%) Dynamics 365
4 18 (6.55%) Azure
5 10 (3.64%) AWS
5 10 (3.64%) Microsoft 365
6 9 (3.27%) Google Drive
7 8 (2.91%) PowerApps
8 7 (2.55%) Contentful
8 7 (2.55%) Google Tag Manager
8 7 (2.55%) Serverless
8 7 (2.55%) Vercel
9 6 (2.18%) Power Automate
10 5 (1.82%) Figma
10 5 (1.82%) GCP
10 5 (1.82%) Google Ads
10 5 (1.82%) Google Docs
10 5 (1.82%) Google Sheets
11 4 (1.45%) Salesforce Service Cloud
Communications & Networking
1 6 (2.18%) Intranet
2 5 (1.82%) Internet
3 4 (1.45%) Firewall
4 3 (1.09%) Extranet
4 3 (1.09%) MPLS
4 3 (1.09%) VoIP
4 3 (1.09%) Wi-Fi
5 2 (0.73%) SMS
5 2 (0.73%) Unified Communications
5 2 (0.73%) VPN
6 1 (0.36%) Broadband
6 1 (0.36%) FlexRay
6 1 (0.36%) GPON
6 1 (0.36%) LAN
6 1 (0.36%) SAN
6 1 (0.36%) SD-WAN
6 1 (0.36%) WAN
6 1 (0.36%) Wireless
6 1 (0.36%) WLAN
6 1 (0.36%) ZigBee
Database & Business Intelligence
1 26 (9.45%) Power BI
2 12 (4.36%) SQL Server
3 8 (2.91%) SQL Server Reporting Services
3 8 (2.91%) Tableau
4 6 (2.18%) Azure SQL Database
4 6 (2.18%) Metadata
5 4 (1.45%) MySQL
6 3 (1.09%) Data Warehouse
7 2 (0.73%) BigQuery
7 2 (0.73%) Data Lake
8 1 (0.36%) OLAP
8 1 (0.36%) Power Query
8 1 (0.36%) QlikView
8 1 (0.36%) SQL Server Analysis Services
8 1 (0.36%) Star Schema
Development Applications
1 10 (3.64%) Git
2 2 (0.73%) Axure RP
2 2 (0.73%) Fiddler
2 2 (0.73%) gulp
2 2 (0.73%) Postman
General
1 108 (39.27%) Social Skills
2 72 (26.18%) Finance
3 43 (15.64%) Analytical Skills
4 25 (9.09%) Legal
5 14 (5.09%) Advertising
6 12 (4.36%) Law
7 11 (4.00%) Retail
8 10 (3.64%) Organisational Skills
8 10 (3.64%) Telecoms
9 9 (3.27%) Electronics
9 9 (3.27%) Manufacturing
9 9 (3.27%) Public Sector
10 8 (2.91%) Games
10 8 (2.91%) Presentation Skills
11 7 (2.55%) Local Government
12 4 (1.45%) Automotive
12 4 (1.45%) Banking
13 3 (1.09%) Inclusion and Diversity
14 2 (0.73%) Influencing Skills
14 2 (0.73%) Multimedia
Job Titles
1 51 (18.55%) Developer
2 26 (9.45%) Lead
3 17 (6.18%) Analyst
3 17 (6.18%) Project Manager
3 17 (6.18%) Senior
4 16 (5.82%) PHP Developer
5 14 (5.09%) Consultant
5 14 (5.09%) Designer
6 13 (4.73%) Junior
7 11 (4.00%) Administrator
7 11 (4.00%) Development Manager
7 11 (4.00%) Dynamics 365 Consultant
7 11 (4.00%) Web Developer
8 10 (3.64%) .NET Developer
9 9 (3.27%) Digital Developer
9 9 (3.27%) E-Commerce Manager
9 9 (3.27%) PHP Web Developer
9 9 (3.27%) Software Developer
9 9 (3.27%) Technology Manager
10 8 (2.91%) Insight Analyst
Libraries, Frameworks & Software Standards
1 29 (10.55%) HTML
2 27 (9.82%) CSS
3 24 (8.73%) .NET
4 21 (7.64%) React
5 14 (5.09%) Laravel
6 13 (4.73%) Node.js
7 11 (4.00%) HTML5
8 10 (3.64%) ASP.NET
8 10 (3.64%) Tailwind CSS
9 9 (3.27%) CSS3
9 9 (3.27%) Next.js
9 9 (3.27%) REST
10 7 (2.55%) ASP.NET MVC
10 7 (2.55%) Blazor
10 7 (2.55%) GraphQL
11 6 (2.18%) .NET Core
11 6 (2.18%) Entity Framework
12 5 (1.82%) jQuery
12 5 (1.82%) JSON
12 5 (1.82%) Sass
Miscellaneous
1 34 (12.36%) Social Media
2 14 (5.09%) Product Ownership
3 13 (4.73%) Photography
4 12 (4.36%) Graphic Design
5 11 (4.00%) Onboarding
6 10 (3.64%) Management Information System
6 10 (3.64%) Self-Motivation
7 9 (3.27%) NHS
8 8 (2.91%) Blog
8 8 (2.91%) Data Protection Act
9 6 (2.18%) Driving Licence
9 6 (2.18%) Low-Code
9 6 (2.18%) Mobile App
10 4 (1.45%) Digital Media
10 4 (1.45%) Educational Technology
11 3 (1.09%) Client/Server
11 3 (1.09%) Enterprise Software
11 3 (1.09%) Video Editing
12 2 (0.73%) Animation
12 2 (0.73%) Clustering
Operating Systems
1 9 (3.27%) Windows
2 4 (1.45%) Linux
3 3 (1.09%) Android
3 3 (1.09%) Apple iOS
4 2 (0.73%) Mac OS
Processes & Methodologies
1 68 (24.73%) Analytics
2 53 (19.27%) CRM
3 51 (18.55%) Digital Marketing
4 47 (17.09%) Problem-Solving
5 45 (16.36%) Project Management
6 43 (15.64%) Agile
7 38 (13.82%) User Experience
8 37 (13.45%) Customer Service
9 33 (12.00%) E-Commerce
10 32 (11.64%) SEO
11 30 (10.91%) B2B
11 30 (10.91%) Business Intelligence
12 27 (9.82%) Roadmaps
13 24 (8.73%) Web Development
14 22 (8.00%) Full Stack Development
15 21 (7.64%) Business Development
15 21 (7.64%) Decision-Making
16 20 (7.27%) Product Management
17 19 (6.91%) Time Management
17 19 (6.91%) Visualisation
Programming Languages
1 39 (14.18%) SQL
2 33 (12.00%) JavaScript
3 22 (8.00%) PHP
4 14 (5.09%) C#
5 11 (4.00%) TypeScript
6 10 (3.64%) Python
7 4 (1.45%) Apex Code
7 4 (1.45%) Java
8 3 (1.09%) R
9 2 (0.73%) PL/SQL
10 1 (0.36%) C
10 1 (0.36%) Embedded C
10 1 (0.36%) Ruby
10 1 (0.36%) SOQL
10 1 (0.36%) T-SQL
10 1 (0.36%) VB.NET
Qualifications
1 67 (24.36%) Degree
2 10 (3.64%) Master's Degree
2 10 (3.64%) MBA
3 6 (2.18%) PMI Certification
3 6 (2.18%) PMP
3 6 (2.18%) PRINCE2 Practitioner
4 3 (1.09%) Computer Science Degree
4 3 (1.09%) DBS Check
5 2 (0.73%) APMP
6 1 (0.36%) ACCA
6 1 (0.36%) CCNP
6 1 (0.36%) CESG Certified Professional
6 1 (0.36%) CIMA
6 1 (0.36%) Cisco Certification
6 1 (0.36%) CISSP
6 1 (0.36%) CWNA
6 1 (0.36%) Security Cleared
Quality Assurance & Compliance
1 10 (3.64%) Accessibility
2 8 (2.91%) PMO
3 5 (1.82%) QA
4 3 (1.09%) Actionable Recommendations
4 3 (1.09%) Data Quality
4 3 (1.09%) GDPR
5 2 (0.73%) ISO 9001
6 1 (0.36%) ISO 22301
6 1 (0.36%) ISO 26262
6 1 (0.36%) ISO 31000
6 1 (0.36%) ISO/IEC 27001
6 1 (0.36%) ISO/IEC 27005
6 1 (0.36%) MISRA
6 1 (0.36%) NCSC
6 1 (0.36%) NIST
System Software
1 13 (4.73%) Docker
2 1 (0.36%) VMware Infrastructure
Systems Management
1 2 (0.73%) Kubernetes
Vendors
1 62 (22.55%) Microsoft
2 41 (14.91%) Google
3 29 (10.55%) Adobe
4 14 (5.09%) Facebook
5 10 (3.64%) SAP
6 9 (3.27%) Xero
7 6 (2.18%) Salesforce
8 4 (1.45%) Ahrefs
8 4 (1.45%) dotdigital
9 3 (1.09%) Aruba
9 3 (1.09%) Cisco
9 3 (1.09%) Meraki
10 2 (0.73%) Apple
10 2 (0.73%) Commvault
10 2 (0.73%) Coremetrics
10 2 (0.73%) Dell
10 2 (0.73%) HP
10 2 (0.73%) Sage
10 2 (0.73%) Sophos
10 2 (0.73%) Veritas