Marketing Contracts with Work from Home Options

Marketing
UK > Work from Home

The table below looks at the prevalence of the term Marketing in contract job vacancies with an option to work from home (WFH). Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 1 June 2024 with a comparison to the same period over the previous 2 years.

6 months to
1 Jun 2024
Same period 2023 Same period 2022
Rank 85 119 97
Rank change year-on-year +34 -22 -9
Contract jobs citing Marketing 360 501 1,168
As % of all contract jobs with a WFH option 2.46% 2.08% 2.65%
As % of the General category 4.18% 3.55% 4.82%
Number of daily rates quoted 226 314 845
10th Percentile £292 £263 £343
25th Percentile £400 £413 £425
Median daily rate (50th Percentile) £500 £525 £525
Median % change year-on-year -4.76% - +10.53%
75th Percentile £600 £638 £638
90th Percentile £775 £725 £738
UK median daily rate £475 £515 £525
% change year-on-year -7.77% -1.90% +10.53%
Number of hourly rates quoted 18 13 13
10th Percentile £12.75 £19.05 £19.68
25th Percentile £15.38 £22.50 £21.25
Median hourly rate £26.25 £42.50 £31.85
Median % change year-on-year -38.24% +33.44% -23.87%
75th Percentile £55.63 £63.75 £35.00
90th Percentile £79.72 £68.00 £47.50
UK median hourly rate £34.50 £41.50 £37.50
% change year-on-year -16.87% +10.67% +20.97%

All General Skills
Work from Home

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a WFH option and a requirement for common skills.

Contract vacancies with a requirement for common skills 8,613 14,127 24,222
As % of all contract jobs with a WFH option 58.84% 58.62% 54.88%
Number of daily rates quoted 5,648 9,975 17,680
10th Percentile £329 £363 £353
25th Percentile £425 £450 £438
Median daily rate (50th Percentile) £538 £550 £525
Median % change year-on-year -2.27% +4.76% +5.11%
75th Percentile £650 £675 £638
90th Percentile £775 £775 £740
UK median daily rate £525 £550 £540
% change year-on-year -4.55% +1.85% +8.00%
Number of hourly rates quoted 461 320 333
10th Percentile £14.00 £18.63 £13.50
25th Percentile £22.50 £25.71 £19.50
Median hourly rate £38.12 £49.50 £33.90
Median % change year-on-year -22.99% +46.02% +50.67%
75th Percentile £52.50 £67.50 £49.25
90th Percentile £72.50 £78.79 £65.29
UK median hourly rate £30.00 £32.30 £22.50
% change year-on-year -7.12% +43.56% +4.65%

Marketing
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Marketing as a proportion of all IT jobs advertised.

Marketing trend for jobs with a WFH option

Marketing
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Marketing.

Marketing daily rate for jobs with a WFH option

Marketing
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Marketing over the 6 months to 1 June 2024.

Marketing daily rate histogram for jobs with a WFH option

Marketing
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Marketing.

Marketing hourly rate for jobs with a WFH option

Marketing
Hourly Rate Histogram for Jobs with a WFH Option

Hourly rate distribution for jobs with a work from home option citing Marketing over the 6 months to 1 June 2024.

Marketing hourly rate histogram for jobs with a WFH option

Marketing
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (4.17%) CMS
2 8 (2.22%) SharePoint
3 7 (1.94%) Adobe Experience Manager
4 4 (1.11%) Apache Spark
4 4 (1.11%) Confluence
5 3 (0.83%) SAS
6 2 (0.56%) OpenStack
6 2 (0.56%) Sitecore CMS
7 1 (0.28%) Apache
7 1 (0.28%) ArcGIS
7 1 (0.28%) EPiServer
7 1 (0.28%) IIS
7 1 (0.28%) nginx
7 1 (0.28%) Oracle Self-Service HR
7 1 (0.28%) Umbraco
Applications
1 15 (4.17%) Microsoft Excel
2 14 (3.89%) Microsoft PowerPoint
3 13 (3.61%) Microsoft Office
4 12 (3.33%) Adobe Illustrator
4 12 (3.33%) Photoshop
5 10 (2.78%) Adobe After Effects
6 7 (1.94%) Adobe Creative Suite
7 6 (1.67%) Microsoft Project
8 4 (1.11%) Adobe Premiere
8 4 (1.11%) CINEMA 4D
8 4 (1.11%) InDesign
9 3 (0.83%) MS Visio
10 2 (0.56%) Acrobat
11 1 (0.28%) Spreadsheet
Business Applications
1 21 (5.83%) Dynamics CRM
2 8 (2.22%) Shopify
3 6 (1.67%) Salesforce CRM
4 5 (1.39%) Adobe Campaign
5 4 (1.11%) Workfront
6 3 (0.83%) FastStats
6 3 (0.83%) Unica
7 2 (0.56%) Eloqua
Cloud Services
1 40 (11.11%) Azure
2 26 (7.22%) Dynamics 365
3 25 (6.94%) Power Platform
4 20 (5.56%) AWS
5 19 (5.28%) Azure DevOps
6 16 (4.44%) SaaS
7 13 (3.61%) Microsoft 365
8 9 (2.50%) GCP
8 9 (2.50%) Google Analytics
9 7 (1.94%) Adobe Creative Cloud
9 7 (1.94%) Figma
9 7 (1.94%) PaaS
9 7 (1.94%) Serverless
10 6 (1.67%) BigCommerce
10 6 (1.67%) Power Automate
10 6 (1.67%) Salesforce Sales Cloud
11 5 (1.39%) Azure Data Factory
11 5 (1.39%) Cloud Computing
12 4 (1.11%) Adobe Analytics
12 4 (1.11%) Azure Synapse Analytics
Communications & Networking
1 8 (2.22%) 3G
1 8 (2.22%) 4G
2 6 (1.67%) Internet
3 4 (1.11%) 5G
3 4 (1.11%) VPN
4 2 (0.56%) Wireless
5 1 (0.28%) Cisco ISE
5 1 (0.28%) DNS
5 1 (0.28%) Firewall
5 1 (0.28%) FTP
5 1 (0.28%) HTTP
5 1 (0.28%) Network Security
5 1 (0.28%) SMS
5 1 (0.28%) SSH
5 1 (0.28%) TCP/IP
Database & Business Intelligence
1 23 (6.39%) Power BI
2 11 (3.06%) Tableau
3 8 (2.22%) Relational Database
3 8 (2.22%) SQL Server
4 6 (1.67%) Ingres
5 5 (1.39%) Data Warehouse
5 5 (1.39%) Metadata
5 5 (1.39%) MySQL
6 4 (1.11%) Big Data
6 4 (1.11%) BigQuery
6 4 (1.11%) Looker
7 3 (0.83%) Data Lake
7 3 (0.83%) PostgreSQL
8 2 (0.56%) Azure SQL Database
8 2 (0.56%) NoSQL
8 2 (0.56%) PostHog
8 2 (0.56%) RDBMS
9 1 (0.28%) Jackrabbit
9 1 (0.28%) Snowflake Schema
9 1 (0.28%) SQL Server Analysis Services
Development Applications
1 21 (5.83%) JIRA
2 15 (4.17%) Git
3 9 (2.50%) git-flow
4 7 (1.94%) Postman
5 6 (1.67%) Dreamweaver
6 5 (1.39%) ERwin
6 5 (1.39%) Rational DOORS
7 3 (0.83%) Cypress.io
7 3 (0.83%) NUnit
7 3 (0.83%) Visual Studio
8 2 (0.56%) GitLab
8 2 (0.56%) Maven
9 1 (0.28%) Ant
9 1 (0.28%) Deequ
9 1 (0.28%) Jenkins
9 1 (0.28%) Visual Studio Code
General
1 126 (35.00%) Finance
2 114 (31.67%) Social Skills
3 92 (25.56%) Manufacturing
4 86 (23.89%) Telecoms
5 85 (23.61%) Public Sector
6 81 (22.50%) Electronics
7 46 (12.78%) Retail
8 44 (12.22%) Analytical Skills
9 17 (4.72%) Advertising
10 14 (3.89%) Influencing Skills
11 12 (3.33%) German Language
11 12 (3.33%) Presentation Skills
12 9 (2.50%) Inclusion and Diversity
12 9 (2.50%) Law
12 9 (2.50%) Legal
13 8 (2.22%) Documentation Skills
14 7 (1.94%) Banking
14 7 (1.94%) Publishing
15 6 (1.67%) French Language
15 6 (1.67%) Organisational Skills
Job Titles
1 47 (13.06%) Analyst
2 39 (10.83%) Architect
3 37 (10.28%) Lead
4 34 (9.44%) Project Manager
5 33 (9.17%) Consultant
5 33 (9.17%) Senior
6 26 (7.22%) Designer
7 22 (6.11%) Developer
8 20 (5.56%) Business Analyst
9 15 (4.17%) Dynamics 365 Consultant
10 12 (3.33%) Marketing Analyst
11 11 (3.06%) Azure Engineer
11 11 (3.06%) Technical Architect
12 10 (2.78%) Data Architect
12 10 (2.78%) Solutions Architect
13 9 (2.50%) JavaScript Engineer
13 9 (2.50%) Marketing Manager
13 9 (2.50%) UI Engineer
14 8 (2.22%) Salesforce Developer
14 8 (2.22%) Support Engineer
Libraries, Frameworks & Software Standards
1 26 (7.22%) CSS
2 16 (4.44%) HTML
3 11 (3.06%) React
3 11 (3.06%) Sass
4 9 (2.50%) Jest
4 9 (2.50%) LESS
4 9 (2.50%) Material-UI
4 9 (2.50%) OpenFin
4 9 (2.50%) Redux
4 9 (2.50%) Tailwind CSS
4 9 (2.50%) WebSockets
5 7 (1.94%) .NET
5 7 (1.94%) AngularJS
5 7 (1.94%) jQuery
5 7 (1.94%) JSON
6 6 (1.67%) Node.js
6 6 (1.67%) VML
6 6 (1.67%) Web Services
6 6 (1.67%) XML
7 5 (1.39%) GraphQL
Miscellaneous
1 19 (5.28%) Marketing Technology
2 15 (4.17%) Product Ownership
3 12 (3.33%) Management Information System
4 10 (2.78%) Enterprise Software
5 9 (2.50%) Animation
5 9 (2.50%) Fixed Income
6 8 (2.22%) Data Protection Act
6 8 (2.22%) Over-the-Top Content
6 8 (2.22%) Social Media
6 8 (2.22%) Video\Live Streaming
7 5 (1.39%) Analytical Mindset
7 5 (1.39%) Legacy Systems
7 5 (1.39%) Wiki
8 4 (1.11%) Blog
8 4 (1.11%) IoT
8 4 (1.11%) Motion Graphics
8 4 (1.11%) Self-Motivation
9 3 (0.83%) Cloud Native
9 3 (0.83%) Mobile App
9 3 (0.83%) Onboarding
Operating Systems
1 19 (5.28%) Windows
2 13 (3.61%) Linux
3 8 (2.22%) Unix
4 4 (1.11%) Windows 10
4 4 (1.11%) Windows 7
5 1 (0.28%) Android
5 1 (0.28%) Apple iOS
5 1 (0.28%) Windows Server
5 1 (0.28%) Windows Server 2008
5 1 (0.28%) Windows Server 2012
Processes & Methodologies
1 113 (31.39%) Digital Marketing
2 101 (28.06%) Business Intelligence
3 82 (22.78%) Programme Management
4 70 (19.44%) Agile
5 56 (15.56%) CRM
6 54 (15.00%) Problem-Solving
7 47 (13.06%) Project Management
8 42 (11.67%) Stakeholder Management
9 37 (10.28%) User Experience
10 36 (10.00%) Analytics
11 32 (8.89%) DevOps
12 30 (8.33%) Continuous Improvement
13 27 (7.50%) SDLC
14 26 (7.22%) Scrum
15 25 (6.94%) Customer Experience
15 25 (6.94%) Project Delivery
16 24 (6.67%) Data Modelling
16 24 (6.67%) Waterfall
17 21 (5.83%) B2C
17 21 (5.83%) Customer Requirements
Programming Languages
1 41 (11.39%) SQL
2 33 (9.17%) Python
3 28 (7.78%) JavaScript
4 16 (4.44%) TypeScript
5 14 (3.89%) Java
6 10 (2.78%) PowerShell
7 6 (1.67%) C#
7 6 (1.67%) Kusto Query Language
8 3 (0.83%) Apex Code
8 3 (0.83%) Bash
8 3 (0.83%) R
9 2 (0.56%) Data Analysis Expressions
9 2 (0.56%) T-SQL
10 1 (0.28%) Bicep
10 1 (0.28%) Go
10 1 (0.28%) PHP
10 1 (0.28%) Scala
10 1 (0.28%) SOQL
Qualifications
1 44 (12.22%) Degree
2 32 (8.89%) Security Cleared
3 22 (6.11%) SC Cleared
4 18 (5.00%) DV Cleared
5 16 (4.44%) Master's Degree
6 7 (1.94%) Computer Science Degree
7 6 (1.67%) ITIL Certification
8 4 (1.11%) AWS Certification
8 4 (1.11%) ISTQB
9 3 (0.83%) Azure Certification
9 3 (0.83%) CISSP
9 3 (0.83%) PMI Certification
9 3 (0.83%) PMP
10 2 (0.56%) MBA
10 2 (0.56%) PhD
11 1 (0.28%) CIPD
11 1 (0.28%) HND
11 1 (0.28%) ISEB
11 1 (0.28%) MCSE
11 1 (0.28%) Microsoft Certification
Quality Assurance & Compliance
1 13 (3.61%) GDPR
1 13 (3.61%) QA
1 13 (3.61%) SLA
2 11 (3.06%) Accessibility
3 8 (2.22%) Data Quality
3 8 (2.22%) PMO
4 6 (1.67%) PCI DSS
5 1 (0.28%) Disclosure Scotland
System Software
1 7 (1.94%) Active Directory
2 6 (1.67%) Docker
3 1 (0.28%) Firmware
3 1 (0.28%) Hyper-V
3 1 (0.28%) VMware Infrastructure
Systems Management
1 7 (1.94%) Terraform
2 3 (0.83%) Ansible
2 3 (0.83%) Kubernetes
2 3 (0.83%) Puppet
3 2 (0.56%) Grafana
3 2 (0.56%) Microsoft Intune
3 2 (0.56%) Progress Chef
3 2 (0.56%) SCCM
4 1 (0.28%) AppManager
4 1 (0.28%) Prometheus
4 1 (0.28%) Salt
Vendors
1 87 (24.17%) SAP
2 58 (16.11%) Microsoft
3 41 (11.39%) Adobe
4 37 (10.28%) Salesforce
5 17 (4.72%) Google
6 11 (3.06%) Salesforce Marketing Cloud
7 8 (2.22%) Databricks
7 8 (2.22%) Sitecore
8 7 (1.94%) Facebook
8 7 (1.94%) Optimizely
8 7 (1.94%) Pardot
9 6 (1.67%) dotdigital
10 5 (1.39%) Apple
10 5 (1.39%) Sparx
11 4 (1.11%) Computacenter
11 4 (1.11%) Dell
11 4 (1.11%) Instagram
11 4 (1.11%) Omniture
11 4 (1.11%) Tealium
11 4 (1.11%) Twitter