Social Media Management Contracts

Social Media Management
UK

The following table provides summary statistics for contract job vacancies with a requirement for Social Media Management skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media Management over the 6 months to 2 June 2024 with a comparison to the same period in the previous 2 years.

6 months to
2 Jun 2024
Same period 2023 Same period 2022
Rank 574 679 830
Rank change year-on-year +105 +151 -104
Contract jobs citing Social Media Management 5 5 11
As % of all contract jobs advertised in the UK 0.012% 0.009% 0.013%
As % of the Processes & Methodologies category 0.014% 0.010% 0.014%
Number of daily rates quoted 1 3 8
10th Percentile - £411 £179
25th Percentile - £411 £235
Median daily rate (50th Percentile) £280 £425 £300
Median % change year-on-year -34.12% +41.67% -
75th Percentile - £446 £459
90th Percentile - £452 £589
UK excluding London median daily rate £280 £435 £160
% change year-on-year -35.63% +171.88% -

All Process and Methodology Skills
UK

Social Media Management is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 36,816 50,571 79,556
As % of all contract IT jobs advertised in the UK 85.44% 89.70% 90.62%
Number of daily rates quoted 23,638 35,025 55,934
10th Percentile £300 £325 £348
25th Percentile £413 £438 £433
Median daily rate (50th Percentile) £525 £550 £538
Median % change year-on-year -4.55% +2.33% +7.50%
75th Percentile £638 £650 £644
90th Percentile £750 £750 £738
UK excluding London median daily rate £500 £500 £488
% change year-on-year - +2.56% +8.33%
Number of hourly rates quoted 2,533 1,671 1,865
10th Percentile £12.75 £10.63 £12.50
25th Percentile £16.00 £15.57 £15.63
Median hourly rate £36.50 £36.00 £25.68
Median % change year-on-year +1.39% +40.19% +9.70%
75th Percentile £60.75 £65.00 £50.00
90th Percentile £72.50 £75.00 £65.00
UK excluding London median hourly rate £38.12 £35.00 £20.00
% change year-on-year +8.91% +75.00% -4.88%

Social Media Management
Job Vacancy Trend

Job postings citing Social Media Management as a proportion of all IT jobs advertised.

Job vacancy trend for Social Media Management in the UK

Social Media Management
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Social Media Management.

Daily rate trend for Social Media Management in the UK

Social Media Management
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Social Media Management.

Hourly rate trend for Social Media Management in the UK

Social Media Management
Top 5 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media Management within the UK over the 6 months to 2 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
UK excluding London +50 5 £280 -35.63% 29
Scotland - 3 £280 -
England +94 2 - - 37
Midlands +25 2 - - 6
West Midlands +15 2 - - 1

Social Media Management
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (80.00%) CMS
2 2 (40.00%) Drupal
2 2 (40.00%) Umbraco
3 1 (20.00%) SharePoint
Applications
1 1 (20.00%) Microsoft Excel
Cloud Services
1 1 (20.00%) Microsoft 365
Communications & Networking
1 1 (20.00%) Intranet
General
1 5 (100.00%) Social Skills
2 3 (60.00%) Public Sector
3 2 (40.00%) Analytical Skills
4 1 (20.00%) Marketing
4 1 (20.00%) Organisational Skills
Job Titles
1 2 (40.00%) Communications Manager
1 2 (40.00%) Senior
1 2 (40.00%) Senior Communications Manager
1 2 (40.00%) Senior Manager
2 1 (20.00%) Communications Assistant
Miscellaneous
1 5 (100.00%) Social Media
2 2 (40.00%) Graphic Design
3 1 (20.00%) Blog
Processes & Methodologies
1 4 (80.00%) Content Management
2 3 (60.00%) Analytics
3 2 (40.00%) Copywriting
3 2 (40.00%) Customer Service
3 2 (40.00%) Deadline-Driven
3 2 (40.00%) Problem-Solving
3 2 (40.00%) SEO
3 2 (40.00%) Storytelling
3 2 (40.00%) Workshop Facilitation
4 1 (20.00%) Infographics
4 1 (20.00%) Project Management
4 1 (20.00%) Time Management
Quality Assurance & Compliance
1 1 (20.00%) Accessibility
1 1 (20.00%) Disclosure Scotland
Vendors
1 1 (20.00%) Facebook
1 1 (20.00%) Instagram
1 1 (20.00%) Microsoft