Marketing
UK
The table below looks at the prevalence of the term Marketing in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 May 2024 with a comparison to the same period over the previous 2 years.
| 6 months to 18 May 2024 |
Same period 2023 | Same period 2022 | |
|---|---|---|---|
| Rank | 32 | 52 | 48 |
| Rank change year-on-year | +20 | -4 | +3 |
| Permanent jobs citing Marketing | 5,969 | 5,568 | 10,410 |
| As % of all permanent jobs advertised in the UK | 5.97% | 5.61% | 6.48% |
| As % of the General category | 10.02% | 8.23% | 10.04% |
| Number of salaries quoted | 3,010 | 2,311 | 3,802 |
| 10th Percentile | £26,250 | £31,500 | £31,275 |
| 25th Percentile | £32,500 | £38,750 | £41,250 |
| Median annual salary (50th Percentile) | £45,000 | £55,000 | £55,000 |
| Median % change year-on-year | -18.18% | - | - |
| 75th Percentile | £63,750 | £76,250 | £73,750 |
| 90th Percentile | £82,500 | £91,250 | £95,000 |
| UK excluding London median annual salary | £42,500 | £45,000 | £47,500 |
| % change year-on-year | -5.56% | -5.26% | +5.56% |
All General Skills
UK
Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for common skills.
| Permanent vacancies with a requirement for common skills | 59,575 | 67,663 | 103,701 |
| As % of all permanent jobs advertised in the UK | 59.63% | 68.23% | 64.52% |
| Number of salaries quoted | 39,717 | 36,616 | 51,172 |
| 10th Percentile | £27,500 | £32,500 | £32,500 |
| 25th Percentile | £36,250 | £43,059 | £42,500 |
| Median annual salary (50th Percentile) | £52,500 | £60,000 | £60,000 |
| Median % change year-on-year | -12.50% | - | +9.09% |
| 75th Percentile | £72,500 | £81,250 | £80,000 |
| 90th Percentile | £92,500 | £102,500 | £97,500 |
| UK excluding London median annual salary | £47,500 | £52,500 | £50,000 |
| % change year-on-year | -9.52% | +5.00% | +5.26% |
Marketing
Job Vacancy Trend
Job postings citing Marketing as a proportion of all IT jobs advertised.
Marketing
Salary Trend
3-month moving average salary quoted in jobs citing Marketing.
Marketing
Salary Histogram
Salary distribution for jobs citing Marketing over the 6 months to 18 May 2024.
Marketing
Top 18 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the UK over the 6 months to 18 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| UK excluding London | +21 | 4,211 | £42,500 | -5.56% | 1,741 |
| England | +3 | 4,095 | £45,000 | -18.18% | 2,866 |
| Work from Home | +4 | 1,950 | £45,000 | -25.00% | 1,299 |
| Scotland | +51 | 1,532 | £42,500 | - | 79 |
| London | +13 | 1,446 | £55,000 | -15.38% | 1,346 |
| South East | +9 | 815 | £42,500 | -5.13% | 554 |
| North of England | -12 | 695 | £42,500 | -15.00% | 516 |
| Midlands | +60 | 478 | £40,000 | -5.88% | 268 |
| North West | +65 | 399 | £45,000 | -2.70% | 308 |
| South West | +11 | 356 | £43,500 | +1.16% | 160 |
| West Midlands | +46 | 275 | £40,000 | -11.11% | 151 |
| Yorkshire | -13 | 270 | £41,500 | -17.20% | 167 |
| East of England | -12 | 250 | £42,750 | -25.65% | 148 |
| East Midlands | +55 | 203 | £39,250 | +12.14% | 117 |
| Wales | -29 | 44 | £55,000 | +4.76% | 34 |
| Northern Ireland | +25 | 42 | £35,000 | -24.32% | 20 |
| North East | -40 | 26 | £40,000 | - | 46 |
| Channel Islands | - | 1 | £67,500 | - | 1 |
Marketing
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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