Digital Marketing Contracts in England

Digital Marketing
UK > England

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 3 June 2024 with a comparison to the same period in the previous 2 years.

6 months to
3 Jun 2024
Same period 2023 Same period 2022
Rank 259 321 294
Rank change year-on-year +62 -27 -97
Contract jobs citing Digital Marketing 340 360 655
As % of all contract jobs advertised in England 0.93% 0.75% 0.92%
As % of the Processes & Methodologies category 1.08% 0.84% 1.01%
Number of daily rates quoted 216 281 531
10th Percentile £205 £205 £263
25th Percentile £350 £390 £425
Median daily rate (50th Percentile) £500 £525 £525
Median % change year-on-year -4.76% - +5.00%
75th Percentile £725 £638 £644
90th Percentile £825 £719 £738
UK median daily rate £515 £525 £525
% change year-on-year -1.90% - +5.00%
Number of hourly rates quoted 31 5 4
10th Percentile £12.75 £43.85 £15.48
25th Percentile £16.80 £51.50 £18.44
Median hourly rate £27.50 £62.50 £28.38
Median % change year-on-year -56.00% +120.23% -11.31%
75th Percentile £46.56 £63.75 £39.21
90th Percentile £69.50 £66.75 £42.53
UK median hourly rate £27.50 £62.50 £28.38
% change year-on-year -56.00% +120.23% -11.31%

All Process and Methodology Skills
England

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 31,458 42,946 64,590
As % of all contract IT jobs advertised in England 85.64% 89.97% 90.87%
Number of daily rates quoted 20,501 30,170 46,065
10th Percentile £300 £325 £338
25th Percentile £413 £444 £433
Median daily rate (50th Percentile) £525 £550 £545
Median % change year-on-year -4.55% +0.92% +9.00%
75th Percentile £650 £675 £650
90th Percentile £750 £769 £750
UK median daily rate £525 £550 £538
% change year-on-year -4.55% +2.33% +7.50%
Number of hourly rates quoted 2,315 1,518 1,726
10th Percentile £12.83 £10.63 £12.50
25th Percentile £16.00 £15.66 £15.25
Median hourly rate £37.50 £37.15 £25.00
Median % change year-on-year +0.94% +48.60% +11.11%
75th Percentile £61.30 £65.00 £49.48
90th Percentile £72.50 £75.50 £65.00
UK median hourly rate £36.50 £36.00 £25.68
% change year-on-year +1.39% +40.19% +10.45%

Digital Marketing
Job Vacancy Trend in England

Job postings citing Digital Marketing as a proportion of all IT jobs advertised in England.

Job vacancy trend for Digital Marketing in England

Digital Marketing
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing Digital Marketing in England.

Daily rate trend for Digital Marketing in England

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 3 June 2024.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing Digital Marketing in England.

Hourly rate trend for Digital Marketing in England

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 3 June 2024.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 3 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +143 156 £475 -9.52% 185
South East +10 66 £205 - 80
South West -24 57 £675 +9.09% 36
North of England +34 16 £450 -33.33% 125
East of England +12 13 £350 -37.78% 33
North West +11 10 £463 -31.48% 74
Midlands +22 7 £600 -7.69% 69
Yorkshire - 6 £450 - 41
East Midlands - 4 - - 43
West Midlands +10 3 £600 -7.69% 28
Digital Marketing
UK

Digital Marketing
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (4.12%) CMS
1 14 (4.12%) SharePoint
2 4 (1.18%) Microsoft Exchange
2 4 (1.18%) Sitecore CMS
3 2 (0.59%) Adobe Experience Manager
3 2 (0.59%) OpenStack
4 1 (0.29%) ArcGIS
4 1 (0.29%) Oracle Self-Service HR
4 1 (0.29%) SAS
4 1 (0.29%) Skype for Business
Applications
1 7 (2.06%) Microsoft Excel
1 7 (2.06%) MS Visio
2 6 (1.76%) Microsoft Office
3 4 (1.18%) Photoshop
4 3 (0.88%) Adobe Illustrator
4 3 (0.88%) InDesign
5 2 (0.59%) Microsoft PowerPoint
5 2 (0.59%) Microsoft Project
6 1 (0.29%) InVision
6 1 (0.29%) Sketch
Business Applications
1 9 (2.65%) Sparx Enterprise Architect
2 1 (0.29%) Adobe Campaign
2 1 (0.29%) Dynamics CRM
2 1 (0.29%) FastStats
2 1 (0.29%) Sprinklr
2 1 (0.29%) Unica
Cloud Services
1 42 (12.35%) Azure
2 24 (7.06%) Microsoft 365
3 22 (6.47%) Power Platform
4 14 (4.12%) Azure DevOps
5 12 (3.53%) AWS
6 10 (2.94%) Google Analytics
6 10 (2.94%) PaaS
6 10 (2.94%) SaaS
7 9 (2.65%) Cloud Computing
8 6 (1.76%) Entra ID
8 6 (1.76%) Microsoft Copilot
9 5 (1.47%) Azure AI
9 5 (1.47%) IaaS
10 4 (1.18%) ChatGPT
10 4 (1.18%) GCP
10 4 (1.18%) Microsoft Purview
11 3 (0.88%) Dynamics 365
11 3 (0.88%) Google Tag Manager
11 3 (0.88%) OneDrive
12 2 (0.59%) Azure Data Factory
Communications & Networking
1 8 (2.35%) 3G
1 8 (2.35%) 4G
1 8 (2.35%) Firewall
2 7 (2.06%) VPN
3 6 (1.76%) FTP
4 5 (1.47%) Cisco ISE
4 5 (1.47%) Internet
5 4 (1.18%) HTTP
5 4 (1.18%) TCP/IP
6 3 (0.88%) LAN
6 3 (0.88%) Network Security
6 3 (0.88%) SSH
6 3 (0.88%) SSL
6 3 (0.88%) Wireless
7 2 (0.59%) Cisco ASA
7 2 (0.59%) SAN
7 2 (0.59%) WAN
8 1 (0.29%) DNS
8 1 (0.29%) ISDN
8 1 (0.29%) PBX
Database & Business Intelligence
1 26 (7.65%) Metadata
2 21 (6.18%) Data Vault
2 21 (6.18%) NoSQL
3 15 (4.41%) Metadata Repository
3 15 (4.41%) Power BI
4 12 (3.53%) SQL Server
5 9 (2.65%) Electronic Patient Records
6 7 (2.06%) PostgreSQL
7 6 (1.76%) Ingres
7 6 (1.76%) Pentaho
7 6 (1.76%) Qlik Sense
7 6 (1.76%) QlikView
7 6 (1.76%) SQL Server Integration Services
8 5 (1.47%) GIS
8 5 (1.47%) Tableau
9 4 (1.18%) Hadoop
10 3 (0.88%) Spatial Data
11 1 (0.29%) Amazon RDS
11 1 (0.29%) Geospatial Data
11 1 (0.29%) Relational Database
Development Applications
1 6 (1.76%) JIRA
2 5 (1.47%) ERwin
3 4 (1.18%) Git
4 3 (0.88%) Cypress.io
4 3 (0.88%) Jenkins
4 3 (0.88%) NUnit
4 3 (0.88%) Postman
4 3 (0.88%) Visual Studio
5 2 (0.59%) SQL Server Management Studio (SSMS)
6 1 (0.29%) MSI
General
1 340 (100.00%) Marketing
2 253 (74.41%) Manufacturing
3 252 (74.12%) Finance
4 251 (73.82%) Public Sector
5 249 (73.24%) Telecoms
6 247 (72.65%) Electronics
7 82 (24.12%) Social Skills
8 40 (11.76%) Analytical Skills
9 16 (4.71%) Presentation Skills
10 13 (3.82%) Retail
11 11 (3.24%) Organisational Skills
12 9 (2.65%) Influencing Skills
13 7 (2.06%) Advertising
13 7 (2.06%) German Language
13 7 (2.06%) Publishing
14 6 (1.76%) Legal
15 5 (1.47%) French Language
16 4 (1.18%) Pharmaceutical
17 3 (0.88%) Automotive
17 3 (0.88%) Law
Job Titles
1 59 (17.35%) Architect
2 41 (12.06%) Project Manager
3 28 (8.24%) Lead
4 27 (7.94%) Data Architect
5 25 (7.35%) Senior
6 22 (6.47%) Analyst
6 22 (6.47%) Consultant
7 21 (6.18%) Support Engineer
8 16 (4.71%) Chief Architect
8 16 (4.71%) Chief Data Architect
9 15 (4.41%) Solutions Architect
10 13 (3.82%) Business Manager
10 13 (3.82%) Developer
11 12 (3.53%) Desktop Engineer
11 12 (3.53%) Desktop Support
11 12 (3.53%) Desktop Support Engineer
12 11 (3.24%) Azure Engineer
12 11 (3.24%) Development Manager
13 10 (2.94%) Network Engineer
13 10 (2.94%) Technical Architect
Libraries, Frameworks & Software Standards
1 8 (2.35%) .NET
2 6 (1.76%) AngularJS
2 6 (1.76%) HTML
3 5 (1.47%) CSS
3 5 (1.47%) LDAP
4 3 (0.88%) GraphQL
4 3 (0.88%) Playwright
4 3 (0.88%) RESTful
5 2 (0.59%) 802.1X
5 2 (0.59%) Hugging Face
5 2 (0.59%) LangChain
5 2 (0.59%) PyTorch
5 2 (0.59%) Sass
6 1 (0.29%) MDX
6 1 (0.29%) Node.js
6 1 (0.29%) NumPy
6 1 (0.29%) REST
6 1 (0.29%) SailPoint
6 1 (0.29%) Visualforce
6 1 (0.29%) WebGL
Miscellaneous
1 35 (10.29%) NHS
2 21 (6.18%) Reference Data
3 14 (4.12%) Data Protection Act
4 13 (3.82%) Social Media
5 11 (3.24%) Self-Motivation
6 8 (2.35%) LIMS
6 8 (2.35%) Onboarding
6 8 (2.35%) Over-the-Top Content
6 8 (2.35%) Video\Live Streaming
7 6 (1.76%) Analytical Mindset
7 6 (1.76%) FMCG
7 6 (1.76%) Replication
8 5 (1.47%) Management Information System
8 5 (1.47%) Wiki
9 4 (1.18%) Animation
9 4 (1.18%) Data Centre
9 4 (1.18%) Digital Media
9 4 (1.18%) Graphic Design
9 4 (1.18%) Marketing Technology
9 4 (1.18%) Product Ownership
Operating Systems
1 42 (12.35%) Windows
2 19 (5.59%) Linux
3 14 (4.12%) Windows 10
4 5 (1.47%) Windows Server
5 4 (1.18%) Unix
5 4 (1.18%) Windows 7
6 1 (0.29%) Windows Server 2008
6 1 (0.29%) Windows Server 2012
6 1 (0.29%) Windows Server 2019
Processes & Methodologies
1 256 (75.29%) Business Intelligence
2 247 (72.65%) Programme Management
3 60 (17.65%) Agile
4 34 (10.00%) Project Management
5 33 (9.71%) Problem-Solving
6 31 (9.12%) Analytics
7 28 (8.24%) Data Modelling
7 28 (8.24%) Stakeholder Management
8 27 (7.94%) Data Architecture
9 25 (7.35%) Data Strategy
9 25 (7.35%) User Experience
10 24 (7.06%) CRM
10 24 (7.06%) Data Integration
11 23 (6.76%) Scrum
12 22 (6.47%) Data Governance
13 21 (6.18%) SEO
13 21 (6.18%) UML
14 20 (5.88%) Business Strategy
15 19 (5.59%) Waterfall
16 18 (5.29%) Change Management
Programming Languages
1 27 (7.94%) SQL
2 18 (5.29%) Python
3 16 (4.71%) PowerShell
4 12 (3.53%) C#
5 8 (2.35%) JavaScript
6 7 (2.06%) T-SQL
7 5 (1.47%) Kusto Query Language
8 4 (1.18%) TypeScript
9 2 (0.59%) Bash
9 2 (0.59%) Data Analysis Expressions
9 2 (0.59%) Java
10 1 (0.29%) Apex Code
10 1 (0.29%) Bicep
10 1 (0.29%) C
10 1 (0.29%) C++
10 1 (0.29%) Rust
Qualifications
1 104 (30.59%) Security Cleared
2 63 (18.53%) SC Cleared
3 49 (14.41%) DV Cleared
4 32 (9.41%) Degree
5 10 (2.94%) Master's Degree
6 5 (1.47%) CESG Certified Professional
6 5 (1.47%) CISSP
7 4 (1.18%) CLAS
7 4 (1.18%) ISTQB
7 4 (1.18%) PMP
8 3 (0.88%) APMG
8 3 (0.88%) PMI Certification
8 3 (0.88%) PRINCE2 Practitioner
9 2 (0.59%) CCNP
9 2 (0.59%) CIMA
9 2 (0.59%) Cisco Certification
9 2 (0.59%) MBA
9 2 (0.59%) PhD
9 2 (0.59%) PRINCE2 Certification
9 2 (0.59%) Six Sigma Green Belt
Quality Assurance & Compliance
1 18 (5.29%) GDPR
2 12 (3.53%) PMO
3 8 (2.35%) HL7
4 7 (2.06%) SLA
5 5 (1.47%) Accessibility
5 5 (1.47%) Data Quality
5 5 (1.47%) ISO/IEC 27001
5 5 (1.47%) JSP 440
5 5 (1.47%) QA
5 5 (1.47%) RMADS
6 4 (1.18%) NIST
7 2 (0.59%) Actionable Recommendations
8 1 (0.29%) ISO 9000
System Software
1 12 (3.53%) Active Directory
2 5 (1.47%) Docker
2 5 (1.47%) NFS
2 5 (1.47%) VMware Infrastructure
3 4 (1.18%) HDFS
4 3 (0.88%) VMware NSX
5 2 (0.59%) Hyper-V
5 2 (0.59%) Virtual Machines
5 2 (0.59%) VMware ESXi
6 1 (0.29%) Firmware
6 1 (0.29%) vSphere
Systems Management
1 4 (1.18%) Microsoft Intune
1 4 (1.18%) Puppet
2 3 (0.88%) Kubernetes
2 3 (0.88%) Progress Chef
2 3 (0.88%) Terraform
3 2 (0.59%) Nessus
3 2 (0.59%) vCenter Server
4 1 (0.29%) Ansible
4 1 (0.29%) EMC NetWorker
4 1 (0.29%) Grafana
4 1 (0.29%) Prometheus
4 1 (0.29%) Systems Management Server (SMS)
4 1 (0.29%) vRealize
4 1 (0.29%) vRealize Orchestrator
4 1 (0.29%) VxRail
4 1 (0.29%) WMI
Vendors
1 247 (72.65%) SAP
2 57 (16.76%) Microsoft
3 14 (4.12%) Sparx
4 10 (2.94%) Adobe
4 10 (2.94%) Salesforce
5 9 (2.65%) Google
5 9 (2.65%) ServiceNow
6 8 (2.35%) Dell
6 8 (2.35%) Oracle
7 7 (2.06%) Cisco
8 6 (1.76%) Informatica
8 6 (1.76%) VMware
9 4 (1.18%) Computacenter
9 4 (1.18%) ESRI
9 4 (1.18%) Isilon
9 4 (1.18%) Optimizely
9 4 (1.18%) Palo Alto
9 4 (1.18%) Sitecore
10 3 (0.88%) BiZZdesign
10 3 (0.88%) Salesforce Marketing Cloud