Advertising Contracts in the City of London

Advertising
Central London > City of London

The table below looks at the prevalence of the term Advertising in contract job vacancies in the City of London. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Advertising over the 6 months leading up to 27 June 2024, comparing them to the same period in the previous two years.

6 months to
27 Jun 2024
Same period 2023 Same period 2022
Rank 108 152 155
Rank change year-on-year +44 +3 +3
Contract jobs citing Advertising 17 17 37
As % of all contract jobs advertised in the City of London 0.79% 0.49% 0.87%
As % of the General category 1.17% 0.79% 1.48%
Number of daily rates quoted 9 13 33
10th Percentile £217 £369 £261
25th Percentile £338 £413 £423
Median daily rate (50th Percentile) £525 £450 £530
Median % change year-on-year +16.67% -15.09% -3.64%
75th Percentile £606 £513 £600
90th Percentile £670 £715 £698
Central London median daily rate £425 £450 £530
% change year-on-year -5.56% -15.09% -3.64%
Number of hourly rates quoted 0 2 2
10th Percentile - £37.13 £37.75
25th Percentile - £40.31 £43.00
Median hourly rate - £48.75 £53.00
Median % change year-on-year - -8.02% +65.63%
75th Percentile - £60.31 £63.00
90th Percentile - £65.38 £68.25
Central London median hourly rate - £48.75 £53.00
% change year-on-year - -8.02% +65.63%

All General Skills
City of London

Advertising falls under the General Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring common skills in the City of London.

Contract vacancies with a requirement for common skills 1,447 2,161 2,505
As % of all contract IT jobs advertised in the City of London 67.30% 62.77% 58.78%
Number of daily rates quoted 991 1,500 1,796
10th Percentile £338 £363 £339
25th Percentile £450 £500 £470
Median daily rate (50th Percentile) £575 £625 £575
Median % change year-on-year -8.00% +8.70% +4.55%
75th Percentile £700 £738 £700
90th Percentile £815 £838 £800
Central London median daily rate £575 £600 £570
% change year-on-year -4.17% +5.26% +3.64%
Number of hourly rates quoted 8 13 32
10th Percentile £18.74 - £18.50
25th Percentile £20.15 £14.25 £25.94
Median hourly rate £23.91 £18.00 £42.87
Median % change year-on-year +32.82% -58.01% +82.81%
75th Percentile £32.81 £42.32 £52.25
90th Percentile £79.80 £53.55 £62.43
Central London median hourly rate £26.56 £20.71 £42.50
% change year-on-year +28.28% -51.28% +93.18%

Advertising
Job Vacancy Trend in the City of London

Job postings citing Advertising as a proportion of all IT jobs advertised in the City of London.

Job vacancy trend for Advertising in the City of London

Advertising
Contractor Daily Rate Trend in the City of London

3-month moving average daily rate quoted in jobs citing Advertising in the City of London.

Daily rate trend for Advertising in the City of London

Advertising
Daily Rate Histogram in the City of London

Daily rate distribution for jobs citing Advertising in the City of London over the 6 months to 27 June 2024.

Daily rate histogram for Advertising in the City of London

Advertising
Contractor Hourly Rate Trend in the City of London

3-month moving average hourly rates quoted in jobs citing Advertising in the City of London.

Hourly rate trend for Advertising in the City of London

Advertising
Co-occurring Skills and Capabilities in the City of London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (5.88%) Cloud Foundry
1 1 (5.88%) Microsoft Exchange
Applications
1 3 (17.65%) Microsoft Office
2 1 (5.88%) Adobe After Effects
2 1 (5.88%) Adobe Creative Suite
2 1 (5.88%) Microsoft Excel
Cloud Services
1 3 (17.65%) AWS
2 2 (11.76%) Azure
2 2 (11.76%) Microsoft 365
2 2 (11.76%) WhatsApp
3 1 (5.88%) Cloud Computing
3 1 (5.88%) Entra ID
3 1 (5.88%) Google Workspace
3 1 (5.88%) MailChimp
3 1 (5.88%) Power Platform
3 1 (5.88%) Slack
3 1 (5.88%) SurveyMonkey
Communications & Networking
1 1 (5.88%) Remote Desktop
Database & Business Intelligence
1 1 (5.88%) Metadata
1 1 (5.88%) Power BI
1 1 (5.88%) SQL Server Reporting Services
General
1 6 (35.29%) Finance
1 6 (35.29%) Social Skills
2 5 (29.41%) Marketing
3 4 (23.53%) Banking
3 4 (23.53%) Financial Institution
4 3 (17.65%) International Banking
5 2 (11.76%) Analytical Skills
5 2 (11.76%) Presentation Skills
6 1 (5.88%) Documentation Skills
6 1 (5.88%) Legal
6 1 (5.88%) Manufacturing
6 1 (5.88%) Publishing
6 1 (5.88%) Retail
Job Titles
1 5 (29.41%) Analyst
2 4 (23.53%) Business Analyst
3 3 (17.65%) Regulatory Business Analyst
4 2 (11.76%) Developer
4 2 (11.76%) Project Manager
4 2 (11.76%) Senior
5 1 (5.88%) 2nd Line Support
5 1 (5.88%) Account Manager
5 1 (5.88%) Architect
5 1 (5.88%) Business Project Manager
5 1 (5.88%) Enterprise Architect
5 1 (5.88%) Flutter Developer
5 1 (5.88%) Graphic Designer
5 1 (5.88%) IT Manager
5 1 (5.88%) Lead
5 1 (5.88%) Operations Manager
5 1 (5.88%) Programme Manager
5 1 (5.88%) Senior Manager
5 1 (5.88%) Service Analyst
5 1 (5.88%) Service Desk Analyst
Libraries, Frameworks & Software Standards
1 1 (5.88%) CSS
1 1 (5.88%) Flutter
1 1 (5.88%) HTML
Miscellaneous
1 1 (5.88%) Digital Media
1 1 (5.88%) Graphic Design
1 1 (5.88%) Management Information System
1 1 (5.88%) Marketing Technology
1 1 (5.88%) Taxonomies
1 1 (5.88%) Virtual Team
Operating Systems
1 3 (17.65%) Windows
2 1 (5.88%) Apple iOS
2 1 (5.88%) Linux
2 1 (5.88%) Mac OS
2 1 (5.88%) Windows Server
Processes & Methodologies
1 4 (23.53%) Cybersecurity
2 3 (17.65%) Computer Science
2 3 (17.65%) GAP Analysis
2 3 (17.65%) Impact Assessments
2 3 (17.65%) Problem-Solving
2 3 (17.65%) Process Improvement
2 3 (17.65%) Project Management
2 3 (17.65%) Regulatory Compliance
2 3 (17.65%) Resilience Testing
2 3 (17.65%) Risk Management
3 2 (11.76%) E-Commerce
3 2 (11.76%) Migration
3 2 (11.76%) Stakeholder Management
3 2 (11.76%) Supplier Management
4 1 (5.88%) Agile
4 1 (5.88%) Asset Management
4 1 (5.88%) Data Management
4 1 (5.88%) Logistics
4 1 (5.88%) Programme Management
4 1 (5.88%) Software Engineering
Programming Languages
1 1 (5.88%) JavaScript
1 1 (5.88%) Kotlin
1 1 (5.88%) SQL
Qualifications
1 3 (17.65%) Degree
2 2 (11.76%) Computer Science Degree
2 2 (11.76%) Microsoft Certification
3 1 (5.88%) A+ Certification
3 1 (5.88%) CCNA
3 1 (5.88%) Cisco Certification
3 1 (5.88%) CompTIA Security+
3 1 (5.88%) MCITP
3 1 (5.88%) MCSE
Quality Assurance & Compliance
1 2 (11.76%) Accessibility
2 1 (5.88%) PMO
System Software
1 2 (11.76%) Active Directory
Systems Management
1 1 (5.88%) Kubernetes
Vendors
1 4 (23.53%) Microsoft
2 1 (5.88%) Adobe
2 1 (5.88%) Apple
2 1 (5.88%) Cisco
2 1 (5.88%) Splunk