Marketing Specialist Jobs in the UK excluding London

Marketing Specialist
UK > UK excluding London

The median Marketing Specialist salary in the UK excluding London is £55,000 per year, according to job vacancies posted during the 6 months leading to 14 November 2024.

The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.

6 months to
14 Nov 2024
Same period 2023 Same period 2022
Rank 638 588 791
Rank change year-on-year -50 +203 -3
Permanent jobs requiring a Marketing Specialist 11 3 14
As % of all permanent jobs advertised in the UK excluding London 0.020% 0.009% 0.021%
As % of the Job Titles category 0.021% 0.009% 0.022%
Number of salaries quoted 9 3 1
10th Percentile £38,250 £31,500 -
25th Percentile £40,000 £37,500 £35,750
Median annual salary (50th Percentile) £55,000 £50,000 £36,500
Median % change year-on-year +10.00% +36.99% +4.29%
75th Percentile £100,000 £71,250 £37,250
90th Percentile - £82,500 -
UK median annual salary £57,500 £50,000 £34,750
% change year-on-year +15.00% +43.88% -42.08%

All Permanent IT Job Vacancies
UK excluding London

For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies in the UK excluding London. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK excluding London with a recognized job title 51,389 32,173 64,386
% of permanent jobs with a recognized job title 94.43% 95.94% 95.38%
Number of salaries quoted 25,354 22,021 38,524
10th Percentile £30,000 £28,000 £30,000
25th Percentile £40,000 £37,500 £38,750
Median annual salary (50th Percentile) £51,500 £52,500 £52,500
Median % change year-on-year -1.90% - +5.00%
75th Percentile £66,000 £67,500 £68,750
90th Percentile £80,000 £80,000 £82,500
UK median annual salary £57,500 £60,000 £60,000
% change year-on-year -4.17% - +4.35%

Marketing Specialist
Job Vacancy Trend in the UK excluding London

Job postings that featured Marketing Specialist in the job title as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for Marketing Specialist in the UK excluding London

Marketing Specialist
Salary Trend in the UK excluding London

3-month moving average salary quoted in jobs citing Marketing Specialist in the UK excluding London.

Salary trend for Marketing Specialist in the UK excluding London

Marketing Specialist
Salary Histogram in the UK excluding London

Salary distribution for jobs citing Marketing Specialist in the UK excluding London over the 6 months to 14 November 2024.

Salary histogram for Marketing Specialist in the UK excluding London

Marketing Specialist
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Specialist within the UK excluding London region over the 6 months to 14 November 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
South West - 4 £57,500 -
East of England - 4 £100,000 - 1
West Midlands - 2 £41,250 - 1
Midlands - 2 £41,250 - 1
North of England -13 1 £37,500 -53.13% 2
North West -37 1 £37,500 -53.13% 2
Marketing Specialist
UK

Marketing Specialist Skill Set
Top 30 Co-occurring Skills and Capabilities in the UK excluding London

For the 6 months to 14 November 2024, Marketing Specialist job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the UK excluding London region featuring Marketing Specialist in the job title.

1 11 (100.00%) Marketing
2 7 (63.64%) Salesforce Marketing Cloud
2 7 (63.64%) Salesforce
3 5 (45.45%) Digital Marketing
4 4 (36.36%) Marketing Strategy
4 4 (36.36%) GDPR
4 4 (36.36%) Personalization
5 3 (27.27%) Decision-Making
5 3 (27.27%) Data-Driven Decision Making
5 3 (27.27%) Social Skills
5 3 (27.27%) Social Studio
5 3 (27.27%) Regulatory Compliance
5 3 (27.27%) Analytical Skills
5 3 (27.27%) Marketing Automation
5 3 (27.27%) Data Management
5 3 (27.27%) HTML
5 3 (27.27%) CSS
5 3 (27.27%) CRM
5 3 (27.27%) Data Modelling
6 1 (9.09%) Google
6 1 (9.09%) Pay per click
6 1 (9.09%) Google Analytics
6 1 (9.09%) Email Marketing
6 1 (9.09%) B2B
6 1 (9.09%) SEO
6 1 (9.09%) Workflow
6 1 (9.09%) Finance
6 1 (9.09%) Advertising
6 1 (9.09%) Agile
6 1 (9.09%) Google Ads

Marketing Specialist Skill Set
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 3 (27.27%) Social Studio
2 1 (9.09%) Google Ads
2 1 (9.09%) Google Analytics
2 1 (9.09%) Google Data Studio
2 1 (9.09%) Microsoft Advertising
General
1 11 (100.00%) Marketing
2 3 (27.27%) Analytical Skills
2 3 (27.27%) Social Skills
3 1 (9.09%) Advertising
3 1 (9.09%) Finance
Libraries, Frameworks & Software Standards
1 3 (27.27%) CSS
1 3 (27.27%) HTML
Processes & Methodologies
1 5 (45.45%) Digital Marketing
2 4 (36.36%) Marketing Strategy
2 4 (36.36%) Personalization
3 3 (27.27%) CRM
3 3 (27.27%) Data Management
3 3 (27.27%) Data Modelling
3 3 (27.27%) Data-Driven Decision Making
3 3 (27.27%) Decision-Making
3 3 (27.27%) Marketing Automation
3 3 (27.27%) Regulatory Compliance
4 1 (9.09%) Actionable Insight
4 1 (9.09%) Agile
4 1 (9.09%) Analytics
4 1 (9.09%) B2B
4 1 (9.09%) Customer Experience
4 1 (9.09%) Email Marketing
4 1 (9.09%) Paid Search
4 1 (9.09%) Pay per click
4 1 (9.09%) SEO
4 1 (9.09%) Workflow
Quality Assurance & Compliance
1 4 (36.36%) GDPR
Vendors
1 7 (63.64%) Salesforce
1 7 (63.64%) Salesforce Marketing Cloud
2 1 (9.09%) Google
2 1 (9.09%) HubSpot