Marketing
UK
The table below looks at the prevalence of the term Marketing in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 3 May 2024 with a comparison to the same period over the previous 2 years.
| 6 months to 3 May 2024 |
Same period 2023 | Same period 2022 | |
|---|---|---|---|
| Rank | 33 | 53 | 50 |
| Rank change year-on-year | +20 | -3 | +1 |
| Permanent jobs citing Marketing | 5,877 | 5,782 | 9,711 |
| As % of all permanent jobs advertised in the UK | 5.96% | 5.57% | 6.20% |
| As % of the General category | 9.96% | 8.16% | 9.72% |
| Number of salaries quoted | 2,989 | 2,358 | 3,853 |
| 10th Percentile | £26,250 | £31,511 | £31,500 |
| 25th Percentile | £32,500 | £39,437 | £41,250 |
| Median annual salary (50th Percentile) | £45,000 | £55,000 | £55,000 |
| Median % change year-on-year | -18.18% | - | - |
| 75th Percentile | £63,750 | £77,500 | £73,750 |
| 90th Percentile | £80,250 | £93,750 | £95,000 |
| UK excluding London median annual salary | £42,500 | £45,000 | £47,500 |
| % change year-on-year | -5.56% | -5.26% | +5.56% |
All General Skills
UK
Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for common skills.
| Permanent vacancies with a requirement for common skills | 59,028 | 70,875 | 99,909 |
| As % of all permanent jobs advertised in the UK | 59.86% | 68.29% | 63.83% |
| Number of salaries quoted | 39,629 | 38,205 | 51,280 |
| 10th Percentile | £27,500 | £32,500 | £32,500 |
| 25th Percentile | £36,250 | £43,269 | £42,500 |
| Median annual salary (50th Percentile) | £52,500 | £60,000 | £60,000 |
| Median % change year-on-year | -12.50% | - | +9.09% |
| 75th Percentile | £72,500 | £82,500 | £80,000 |
| 90th Percentile | £92,500 | £101,250 | £97,500 |
| UK excluding London median annual salary | £47,500 | £52,500 | £50,000 |
| % change year-on-year | -9.52% | +5.00% | +5.26% |
Marketing
Job Vacancy Trend
Job postings citing Marketing as a proportion of all IT jobs advertised.
Marketing
Salary Trend
3-month moving average salary quoted in jobs citing Marketing.
Marketing
Salary Histogram
Salary distribution for jobs citing Marketing over the 6 months to 3 May 2024.
Marketing
Top 17 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the UK over the 6 months to 3 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| UK excluding London | +19 | 4,112 | £42,500 | -5.56% | 1,468 |
| England | +5 | 4,016 | £45,000 | -18.18% | 2,438 |
| Work from Home | 0 | 1,905 | £45,000 | -25.00% | 1,263 |
| Scotland | +50 | 1,526 | £42,500 | +6.25% | 78 |
| London | +15 | 1,452 | £55,998 | -13.85% | 1,004 |
| South East | +12 | 809 | £43,000 | -4.02% | 360 |
| North of England | -19 | 647 | £42,500 | -15.00% | 475 |
| Midlands | +56 | 456 | £40,000 | -5.88% | 253 |
| North West | +54 | 365 | £45,000 | -2.70% | 281 |
| South West | +9 | 345 | £43,500 | -3.33% | 167 |
| West Midlands | +45 | 267 | £40,000 | -11.11% | 140 |
| Yorkshire | -24 | 257 | £40,000 | -20.38% | 154 |
| East of England | -10 | 251 | £41,821 | -27.27% | 140 |
| East Midlands | +49 | 189 | £39,000 | +6.85% | 113 |
| Wales | -37 | 41 | £50,000 | -4.76% | 22 |
| Northern Ireland | +30 | 39 | £35,000 | -46.15% | 12 |
| North East | -38 | 25 | £39,750 | -0.63% | 42 |
Marketing
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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