Google Analytics Contracts with Work from Home Options

Google Analytics (GA)
UK > Work from Home

The table below provides summary statistics for remote or hybrid contract work requiring Google Analytics skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Google Analytics over the 6 months leading up to 12 June 2024, comparing them to the same period in the previous two years.

6 months to
12 Jun 2024
Same period 2023 Same period 2022
Rank 291 368 463
Rank change year-on-year +77 +95 -43
Contract jobs citing Google Analytics 50 89 160
As % of all contract jobs with a WFH option 0.34% 0.37% 0.36%
As % of the Cloud Services category 0.93% 0.95% 0.89%
Number of daily rates quoted 35 66 132
10th Percentile £356 £255 £300
25th Percentile £419 £314 £375
Median daily rate (50th Percentile) £455 £410 £475
Median % change year-on-year +10.98% -13.68% +17.28%
75th Percentile £534 £497 £566
90th Percentile £658 £585 £638
UK median daily rate £453 £410 £500
% change year-on-year +10.37% -18.00% +17.65%
Number of hourly rates quoted 0 6 0
Median hourly rate - £22.00 -
UK median hourly rate £14.22 £22.00 £24.20
% change year-on-year -35.36% -9.07% -30.87%

All Cloud Skills
Work from Home

Google Analytics falls under the Cloud Services category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies with remote or hybrid options requiring cloud computing skills.

Contract vacancies with a requirement for cloud computing skills 5,402 9,416 18,029
As % of all contract jobs with a WFH option 36.61% 39.44% 41.11%
Number of daily rates quoted 3,898 7,013 13,524
10th Percentile £350 £363 £375
25th Percentile £425 £450 £450
Median daily rate (50th Percentile) £525 £550 £550
Median % change year-on-year -4.55% - +10.00%
75th Percentile £638 £650 £650
90th Percentile £750 £750 £738
UK median daily rate £525 £550 £550
% change year-on-year -4.55% - +10.00%
Number of hourly rates quoted 86 131 149
10th Percentile £15.50 £16.25 £15.03
25th Percentile £16.90 £21.28 £20.75
Median hourly rate £26.00 £50.00 £40.00
Median % change year-on-year -48.00% +25.00% +41.02%
75th Percentile £50.19 £70.00 £66.00
90th Percentile £72.19 £75.00 £75.17
UK median hourly rate £21.50 £36.00 £22.00
% change year-on-year -40.28% +63.64% +2.33%

Google Analytics
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Google Analytics as a proportion of all IT jobs advertised.

Google Analytics trend for jobs with a WFH option

Google Analytics
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Google Analytics.

Google Analytics daily rate for jobs with a WFH option

Google Analytics
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Google Analytics over the 6 months to 12 June 2024.

Google Analytics daily rate histogram for jobs with a WFH option

Google Analytics
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Google Analytics.

Google Analytics hourly rate for jobs with a WFH option

Google Analytics
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (10.00%) CMS
2 4 (8.00%) WordPress
3 2 (4.00%) Sitecore CMS
4 1 (2.00%) Apache Spark
4 1 (2.00%) Drupal
Applications
1 2 (4.00%) UserZoom
Business Applications
1 1 (2.00%) NetSuite
1 1 (2.00%) Shopify
Cloud Services
1 16 (32.00%) GCP
2 15 (30.00%) Power Platform
3 8 (16.00%) Azure
4 6 (12.00%) Adobe Analytics
5 5 (10.00%) Google Workspace
6 4 (8.00%) Google Tag Manager
7 3 (6.00%) Canva
8 2 (4.00%) Contentful
8 2 (4.00%) Figma
9 1 (2.00%) AWS
9 1 (2.00%) Azure DevOps
9 1 (2.00%) Dynamics 365
9 1 (2.00%) Google Data Studio
9 1 (2.00%) MailChimp
9 1 (2.00%) Snowflake
9 1 (2.00%) Sprout Social
9 1 (2.00%) Veeva
Database & Business Intelligence
1 15 (30.00%) Power BI
2 14 (28.00%) Looker
3 13 (26.00%) BigQuery
4 6 (12.00%) Tableau
5 1 (2.00%) Data Warehouse
Development Applications
1 4 (8.00%) Postman
General
1 16 (32.00%) Social Skills
2 12 (24.00%) Marketing
3 9 (18.00%) Public Sector
3 9 (18.00%) Retail
4 7 (14.00%) Analytical Skills
5 5 (10.00%) Advertising
6 4 (8.00%) Banking
6 4 (8.00%) Finance
7 2 (4.00%) Presentation Skills
7 2 (4.00%) Publishing
8 1 (2.00%) Automotive
8 1 (2.00%) Inclusion and Diversity
8 1 (2.00%) Multimedia
8 1 (2.00%) Pharmaceutical
Job Titles
1 17 (34.00%) Analyst
2 6 (12.00%) Business Analyst
3 5 (10.00%) Developer
3 5 (10.00%) Performance Analyst
4 4 (8.00%) Consultant
4 4 (8.00%) Lead
5 3 (6.00%) Analytics Consultant
5 3 (6.00%) Architect
5 3 (6.00%) Communications Manager
5 3 (6.00%) Data Analyst
5 3 (6.00%) Data Consultant
6 2 (4.00%) Azure Consultant
6 2 (4.00%) Data Architect
6 2 (4.00%) Digital Communications Manager
6 2 (4.00%) Senior
6 2 (4.00%) Senior Analyst
6 2 (4.00%) Senior Performance Analyst
6 2 (4.00%) UI Developer
6 2 (4.00%) UI/UX Developer
6 2 (4.00%) UX Developer
Libraries, Frameworks & Software Standards
1 5 (10.00%) CSS
1 5 (10.00%) HTML
1 5 (10.00%) jQuery
2 4 (8.00%) DOM
2 4 (8.00%) JSON
2 4 (8.00%) Node.js
2 4 (8.00%) Swagger
3 1 (2.00%) CSS3
3 1 (2.00%) HTML5
3 1 (2.00%) RESTful
3 1 (2.00%) Twitter Bootstrap
3 1 (2.00%) Web Services
Miscellaneous
1 6 (12.00%) Marketing Technology
2 4 (8.00%) Management Information System
3 3 (6.00%) Educational Technology
3 3 (6.00%) Product Ownership
3 3 (6.00%) Social Media
4 2 (4.00%) Self-Motivation
5 1 (2.00%) Greenfield Project
5 1 (2.00%) Mobile App
Processes & Methodologies
1 50 (100.00%) Analytics
2 15 (30.00%) Agile
2 15 (30.00%) Business Intelligence
3 10 (20.00%) Decision-Making
4 8 (16.00%) Dashboard Development
4 8 (16.00%) Web Analytics
5 7 (14.00%) Digital Analytics
5 7 (14.00%) SEO
6 6 (12.00%) Actionable Insight
6 6 (12.00%) Change Management
6 6 (12.00%) Data Analytics
6 6 (12.00%) Data Engineering
6 6 (12.00%) Data Modelling
6 6 (12.00%) Digital Marketing
6 6 (12.00%) Visualisation
7 5 (10.00%) Data Transformation
7 5 (10.00%) Data Visualisation
7 5 (10.00%) Use Case
7 5 (10.00%) User Acceptance Testing
7 5 (10.00%) User Experience
Programming Languages
1 10 (20.00%) SQL
2 6 (12.00%) JavaScript
2 6 (12.00%) Python
3 1 (2.00%) R
Qualifications
1 7 (14.00%) Degree
2 4 (8.00%) Master's Degree
3 3 (6.00%) Security Cleared
4 2 (4.00%) BPSS Clearance
4 2 (4.00%) Computer Science Degree
5 1 (2.00%) SC Cleared
Quality Assurance & Compliance
1 6 (12.00%) QA
2 1 (2.00%) Accessibility
2 1 (2.00%) Actionable Recommendations
2 1 (2.00%) Data Quality
2 1 (2.00%) WCAG
Vendors
1 47 (94.00%) Google
2 7 (14.00%) Optimizely
3 6 (12.00%) Adobe
4 5 (10.00%) Databricks
4 5 (10.00%) Monetate
5 4 (8.00%) Ensighten
5 4 (8.00%) Omniture
5 4 (8.00%) Tealium
6 2 (4.00%) Microsoft
6 2 (4.00%) ServiceNow
6 2 (4.00%) Sitecore
7 1 (2.00%) Ahrefs
7 1 (2.00%) Amplitude
7 1 (2.00%) Salesforce