Paid Search Job Trends in the East Midlands
Paid Search
England > East Midlands
The table below provides summary statistics and salary benchmarking for jobs advertised in the East Midlands citing Paid Search skills. It covers permanent job vacancies from the 6 months leading up to 7 November 2026, with comparisons to the same periods in the previous two years.
| 6 months to 7 Nov 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Rank | 181 | 130 | 153 |
| Rank change year-on-year | -51 | +23 | - |
| Permanent jobs citing Paid Search | 8 | 3 | 1 |
| As % of all permanent jobs in the East Midlands | 0.11% | 0.14% | 0.029% |
| As % of the Processes & Methodologies category | 0.16% | 0.16% | 0.037% |
| Number of salaries quoted | 7 | 3 | 1 |
| 10th Percentile | £28,250 | - | - |
| 25th Percentile | £34,000 | £41,250 | £32,500 |
| Median annual salary (50th Percentile) | £41,500 | £42,500 | £35,000 |
| Median % change year-on-year | -2.35% | +21.43% | - |
| 75th Percentile | £54,125 | £43,750 | £37,500 |
| 90th Percentile | £65,000 | - | - |
| England median annual salary | £43,000 | £36,250 | £40,000 |
| % change year-on-year | +18.62% | -9.38% | -3.03% |
All Process & Methodology Skills
East Midlands
Paid Search falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies citing process or methodology skills in the East Midlands.
| 6 months to 7 Nov 2026 |
Same period 2025 | Same period 2024 | |
|---|---|---|---|
| Permanent vacancies citing process or methodology skills | 5,037 | 1,830 | 2,720 |
| As % of all permanent jobs advertised in the East Midlands | 72.38% | 83.83% | 79.28% |
| Number of salaries quoted | 3,413 | 1,159 | 1,154 |
| 10th Percentile | £28,500 | £25,750 | £29,825 |
| 25th Percentile | £35,500 | £29,000 | £35,000 |
| Median annual salary (50th Percentile) | £50,000 | £40,000 | £47,500 |
| Median % change year-on-year | +25.00% | -15.79% | -9.52% |
| 75th Percentile | £60,000 | £57,500 | £61,250 |
| 90th Percentile | £75,000 | £72,500 | £73,750 |
| England median annual salary | £59,999 | £55,000 | £60,000 |
| % change year-on-year | +9.09% | -8.33% | - |
Paid Search Job Vacancy Trend in the East Midlands
Historical trend showing the proportion of permanent IT job postings citing Paid Search relative to all permanent IT jobs advertised in the East Midlands.
Paid Search Salary Trend in the East Midlands
Salary distribution trend for jobs in the East Midlands citing Paid Search.
Paid Search Salary Histogram in the East Midlands
Salary distribution for jobs citing Paid Search in the East Midlands over the 6 months to 7 November 2026.
Paid Search Job Locations in the East Midlands
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Paid Search within the East Midlands region over the 6 months to 7 November 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Job Ads Past 6 Months |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| Northamptonshire | -38 | 3 | £41,500 | -2.35% | |
| Derbyshire | - | 2 | £29,500 | - | |
| Leicestershire | - | 2 | £65,000 | - | |
| Nottinghamshire | - | 1 | - | - | 1 |
| Paid Search England |
|||||
Paid Search Co-Occurring Skills & Capabilities in the East Midlands by Category
The table below expands on the one above by listing co-occurrences one category at a time. It covers the same employment type, locality and period, with up to 20 co-occurrences in each category.
Processes & Methodologies
| Rank | Skill | Share | Job Ads |
|---|---|---|---|
| 1 | Analytics | 62.5% | 5 |
| 1 | Creative Thinking | 62.5% | 5 |
| 1 | Digital Marketing | 62.5% | 5 |
| 4 | Pay per click | 50.0% | 4 |
| 5 | Campaign Management | 37.5% | 3 |
| 5 | Collaborative Culture | 37.5% | 3 |
| 5 | Commercial Awareness | 37.5% | 3 |
| 5 | CRM | 37.5% | 3 |
| 5 | Data Privacy | 37.5% | 3 |
| 5 | Marketing Strategy | 37.5% | 3 |
| 5 | Problem-Solving | 37.5% | 3 |
| 5 | Roadmaps | 37.5% | 3 |
| 5 | Strategic Roadmap | 37.5% | 3 |
| 14 | A/B Testing | 25.0% | 2 |
| 14 | Campaign Analytics | 25.0% | 2 |
| 14 | Copywriting | 25.0% | 2 |
| 14 | Email Marketing | 25.0% | 2 |
| 14 | Market Research | 25.0% | 2 |
| 14 | SEO | 25.0% | 2 |
| 14 | Time Management | 25.0% | 2 |