Paid Search Jobs in England

Paid Search
UK > England

The table below provides summary statistics for permanent job vacancies advertised in England requiring Paid Search skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Paid Search over the 6 months leading up to 1 July 2025, comparing them to the same period in the previous two years.

6 months to
1 Jul 2025
Same period 2024 Same period 2023
Rank 613 821 851
Rank change year-on-year +208 +30 +299
Permanent jobs citing Paid Search 81 48 22
As % of all permanent jobs advertised in England 0.16% 0.051% 0.028%
As % of the Processes & Methodologies category 0.17% 0.062% 0.029%
Number of salaries quoted 40 41 18
10th Percentile £25,000 £27,500 £24,925
25th Percentile £29,500 £31,500 £32,500
Median annual salary (50th Percentile) £33,000 £40,000 £48,750
Median % change year-on-year -17.50% -17.95% +28.29%
75th Percentile £47,813 £56,250 £75,625
90th Percentile £59,125 £62,500 £89,125
UK median annual salary £36,250 £40,000 £47,500
% change year-on-year -9.38% -15.79% +24.18%

All Process and Methodology Skills
England

Paid Search falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in England.

Permanent vacancies with a requirement for process or methodology skills 46,612 77,684 75,656
As % of all permanent jobs advertised in England 91.74% 82.56% 95.33%
Number of salaries quoted 24,149 55,063 47,417
10th Percentile £28,000 £29,500 £33,750
25th Percentile £40,000 £40,000 £45,250
Median annual salary (50th Percentile) £56,000 £55,000 £62,500
Median % change year-on-year +1.82% -12.00% +4.17%
75th Percentile £75,000 £72,500 £82,500
90th Percentile £97,500 £93,750 £102,500
UK median annual salary £55,000 £55,000 £60,331
% change year-on-year - -8.84% +0.55%

Paid Search
Job Vacancy Trend in England

Job postings citing Paid Search as a proportion of all IT jobs advertised in England.

Job vacancy trend for Paid Search in England

Paid Search
Salary Trend in England

3-month moving average salary quoted in jobs citing Paid Search in England.

Salary trend for Paid Search in England

Paid Search
Salary Histogram in England

Salary distribution for jobs citing Paid Search in England over the 6 months to 1 July 2025.

Salary histogram for Paid Search in England

Paid Search
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Paid Search within the England region over the 6 months to 1 July 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
London +126 25 £55,000 +46.67% 276
South East +100 19 £33,000 - 42
North of England +45 18 £29,000 -31.76% 100
North West +5 13 £25,000 -39.39% 50
East of England - 13 £72,500 - 5
Midlands - 5 £52,500 - 31
Yorkshire +51 4 £40,000 -5.88% 40
East Midlands - 3 £55,000 - 11
West Midlands - 2 £52,500 - 20
South West +108 1 £35,000 -26.32% 12
North East - 1 - - 10
Paid Search
UK

Paid Search
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (4.94%) CMS
1 4 (4.94%) WordPress
2 3 (3.70%) IBM Domino
Applications
1 18 (22.22%) Microsoft Excel
Business Applications
1 1 (1.23%) Magento
1 1 (1.23%) Shopify
Cloud Services
1 47 (58.02%) Google Ads
2 41 (50.62%) Google Analytics
3 10 (12.35%) Facebook Ads
3 10 (12.35%) Google Data Studio
4 9 (11.11%) Google Sheets
5 6 (7.41%) Google Tag Manager
6 5 (6.17%) Microsoft Advertising
7 3 (3.70%) Google Docs
8 2 (2.47%) Amazon Ads
Communications & Networking
1 5 (6.17%) SMS
2 2 (2.47%) Wireless
Database & Business Intelligence
1 2 (2.47%) Looker
1 2 (2.47%) Metadata
General
1 69 (85.19%) Marketing
2 39 (48.15%) Analytical Skills
2 39 (48.15%) Social Skills
3 34 (41.98%) Advertising
4 19 (23.46%) Organisational Skills
4 19 (23.46%) Retail
5 16 (19.75%) Finance
6 9 (11.11%) Presentation Skills
7 6 (7.41%) Brand Awareness
8 5 (6.17%) Games
9 3 (3.70%) Pharmaceutical
10 2 (2.47%) Electronics
10 2 (2.47%) Inclusion and Diversity
11 1 (1.23%) Law
Job Titles
1 18 (22.22%) PPC Executive
2 11 (13.58%) Paid Search Manager
2 11 (13.58%) Search Manager
3 6 (7.41%) Senior
4 5 (6.17%) Account Manager
5 4 (4.94%) Campaign Manager
5 4 (4.94%) Marketing Executive
5 4 (4.94%) Search Marketing Executive
6 3 (3.70%) Marketing Manager
6 3 (3.70%) Paid Search Specialist
6 3 (3.70%) Performance Manager
7 2 (2.47%) Coordinator
7 2 (2.47%) E-Commerce Executive
7 2 (2.47%) Paid Search Executive
7 2 (2.47%) PPC Specialist
7 2 (2.47%) Senior Data Warehouse Specialist
7 2 (2.47%) SEO Specialist
8 1 (1.23%) Digital Performance Manager
8 1 (1.23%) Marketing Specialist
8 1 (1.23%) PPC Account Manager
Miscellaneous
1 15 (18.52%) Digital Media
2 12 (14.81%) Social Media
3 7 (8.64%) Analytical Mindset
4 6 (7.41%) Multi-touch
5 5 (6.17%) Social Network
6 3 (3.70%) Graphic Design
7 2 (2.47%) Algorithms
7 2 (2.47%) Virtual Team
8 1 (1.23%) Self-Motivation
8 1 (1.23%) Video on Demand
Processes & Methodologies
1 58 (71.60%) Analytics
2 50 (61.73%) Digital Marketing
3 44 (54.32%) Pay per click
4 23 (28.40%) E-Commerce
5 16 (19.75%) Actionable Insight
5 16 (19.75%) Marketing Strategy
6 15 (18.52%) Competitor Analysis
6 15 (18.52%) SEO
7 13 (16.05%) Time Management
8 12 (14.81%) Campaign Management
9 11 (13.58%) Coaching
9 11 (13.58%) Conversion Rate Optimisation
9 11 (13.58%) Customer Acquisition
9 11 (13.58%) Remarketing
10 10 (12.35%) Budget Management
10 10 (12.35%) Marketing Mix
10 10 (12.35%) Thought Leadership
10 10 (12.35%) Web Analytics
11 9 (11.11%) People Management
12 8 (9.88%) Marketing Automation
Programming Languages
1 3 (3.70%) SQR
Qualifications
1 3 (3.70%) Degree
Quality Assurance & Compliance
1 7 (8.64%) QA
Vendors
1 68 (83.95%) Google
2 23 (28.40%) Microsoft
3 21 (25.93%) TikTok
4 16 (19.75%) Facebook
5 9 (11.11%) YouTube
6 8 (9.88%) Adobe
7 6 (7.41%) Instagram
7 6 (7.41%) Yahoo!
8 5 (6.17%) Pinterest
9 3 (3.70%) Snapchat
9 3 (3.70%) Spotify
10 1 (1.23%) Apple