Content Marketing Contracts

Content Marketing
UK

The table below provides summary statistics for contract job vacancies requiring Content Marketing skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Content Marketing over the 6 months leading up to 13 June 2024, comparing them to the same period in the previous two years.

6 months to
13 Jun 2024
Same period 2023 Same period 2022
Rank 579 687 825
Rank change year-on-year +108 +138 -102
Contract jobs citing Content Marketing 5 10 23
As % of all contract jobs advertised in the UK 0.011% 0.018% 0.026%
As % of the Processes & Methodologies category 0.013% 0.020% 0.029%
Number of daily rates quoted 1 5 13
10th Percentile - - £263
25th Percentile £438 £263 £325
Median daily rate (50th Percentile) £450 £500 £427
Median % change year-on-year -10.00% +17.10% +22.00%
75th Percentile £463 £538 £495
90th Percentile - £695 £595
UK excluding London median daily rate - - £275
Number of hourly rates quoted 1 2 2
10th Percentile - £24.10 £22.83
25th Percentile - £26.50 £25.73
Median hourly rate £16.85 £32.00 £31.20
Median % change year-on-year -47.34% +2.58% -51.64%
75th Percentile - £36.50 £37.29
90th Percentile - £38.30 £40.56
UK excluding London median hourly rate £16.85 - -

All Process and Methodology Skills
UK

Content Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 37,178 49,770 79,013
As % of all contract IT jobs advertised in the UK 85.13% 89.61% 90.64%
Number of daily rates quoted 23,737 34,458 55,587
10th Percentile £300 £325 £350
25th Percentile £413 £438 £436
Median daily rate (50th Percentile) £525 £550 £538
Median % change year-on-year -4.55% +2.33% +7.50%
75th Percentile £638 £650 £650
90th Percentile £750 £750 £743
UK excluding London median daily rate £500 £500 £490
% change year-on-year - +2.04% +8.89%
Number of hourly rates quoted 2,579 1,678 1,852
10th Percentile £12.75 £10.96 £12.50
25th Percentile £16.00 £15.75 £15.90
Median hourly rate £37.00 £35.65 £26.00
Median % change year-on-year +3.79% +37.12% +13.04%
75th Percentile £61.28 £65.00 £50.15
90th Percentile £72.50 £75.00 £65.25
UK excluding London median hourly rate £38.12 £34.90 £21.00
% change year-on-year +9.23% +66.18% -

Content Marketing
Job Vacancy Trend

Job postings citing Content Marketing as a proportion of all IT jobs advertised.

Job vacancy trend for Content Marketing in the UK

Content Marketing
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Content Marketing.

Daily rate trend for Content Marketing in the UK

Content Marketing
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Content Marketing.

Hourly rate trend for Content Marketing in the UK

Content Marketing
Top 6 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Content Marketing within the UK over the 6 months to 13 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +82 5 £450 -10.00% 54
London +78 4 £450 +16.13% 17
Work from Home +114 2 - - 33
UK excluding London - 1 - - 40
North of England - 1 - - 11
North West - 1 - - 6

Content Marketing
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (40.00%) CMS
Cloud Services
1 1 (20.00%) Figma
Development Applications
1 2 (40.00%) JIRA
General
1 5 (100.00%) Marketing
2 4 (80.00%) Social Skills
3 2 (40.00%) French Language
3 2 (40.00%) German Language
4 1 (20.00%) Advertising
4 1 (20.00%) Games
4 1 (20.00%) Publishing
Job Titles
1 2 (40.00%) Designer
1 2 (40.00%) SEO Specialist
1 2 (40.00%) UX Designer
2 1 (20.00%) UI Designer
2 1 (20.00%) UI/UX Designer
Miscellaneous
1 2 (40.00%) Enterprise Software
2 1 (20.00%) Self-Motivation
2 1 (20.00%) Social Media
Processes & Methodologies
1 2 (40.00%) B2B
1 2 (40.00%) B2C
1 2 (40.00%) Collaborative Working
1 2 (40.00%) Content Management
1 2 (40.00%) Copywriting
1 2 (40.00%) Project Management
1 2 (40.00%) SEO
1 2 (40.00%) Service Design
1 2 (40.00%) User Experience
1 2 (40.00%) UX Design
1 2 (40.00%) Wireframes
2 1 (20.00%) Conflict Management
2 1 (20.00%) Interaction Design
2 1 (20.00%) Organisational Learning
2 1 (20.00%) Problem-Solving
2 1 (20.00%) Prototyping
2 1 (20.00%) Thought Leadership
2 1 (20.00%) Typography
2 1 (20.00%) User-Centered Design (UCD)
2 1 (20.00%) Workshop Facilitation
Qualifications
1 1 (20.00%) Degree
Vendors
1 1 (20.00%) HubSpot