Personalization Contracts

Personalization
UK

The table below provides summary statistics for contract job vacancies requiring Personalization skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Personalization over the 6 months leading up to 12 June 2024, comparing them to the same period in the previous two years.

6 months to
12 Jun 2024
Same period 2023 Same period 2022
Rank 499 606 697
Rank change year-on-year +107 +91 -50
Contract jobs citing Personalization 85 91 151
As % of all contract jobs advertised in the UK 0.19% 0.16% 0.17%
As % of the Processes & Methodologies category 0.23% 0.18% 0.19%
Number of daily rates quoted 53 62 96
10th Percentile £306 £428 £369
25th Percentile £375 £525 £474
Median daily rate (50th Percentile) £500 £700 £580
Median % change year-on-year -28.57% +20.69% +36.47%
75th Percentile £594 £775 £688
90th Percentile £745 £870 £756
UK excluding London median daily rate £525 £488 £513
% change year-on-year +7.69% -4.88% +28.13%
Number of hourly rates quoted 1 3 0
10th Percentile - - -
25th Percentile £76.25 - -
Median hourly rate £77.50 £35.00 -
Median % change year-on-year +121.43% - -
75th Percentile £78.75 - -
90th Percentile - - -
UK excluding London median hourly rate - £35.00 -

All Process and Methodology Skills
UK

Personalization falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 37,178 49,770 79,013
As % of all contract IT jobs advertised in the UK 85.13% 89.61% 90.64%
Number of daily rates quoted 23,737 34,458 55,587
10th Percentile £300 £325 £350
25th Percentile £413 £438 £436
Median daily rate (50th Percentile) £525 £550 £538
Median % change year-on-year -4.55% +2.33% +7.50%
75th Percentile £638 £650 £650
90th Percentile £750 £750 £743
UK excluding London median daily rate £500 £500 £490
% change year-on-year - +2.04% +8.89%
Number of hourly rates quoted 2,579 1,678 1,852
10th Percentile £12.75 £10.96 £12.50
25th Percentile £16.00 £15.75 £15.90
Median hourly rate £37.00 £35.65 £26.00
Median % change year-on-year +3.79% +37.12% +13.04%
75th Percentile £61.28 £65.00 £50.15
90th Percentile £72.50 £75.00 £65.25
UK excluding London median hourly rate £38.12 £34.90 £21.00
% change year-on-year +9.23% +66.18% -

Personalization
Job Vacancy Trend

Job postings citing Personalization as a proportion of all IT jobs advertised.

Job vacancy trend for Personalization in the UK

Personalization
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Personalization.

Daily rate trend for Personalization in the UK

Personalization
Daily Rate Histogram

Daily rate distribution for jobs citing Personalization over the 6 months to 12 June 2024.

Daily rate histogram for Personalization in the UK

Personalization
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Personalization.

Hourly rate trend for Personalization in the UK

Personalization
Top 11 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Personalization within the UK over the 6 months to 12 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +83 75 £508 -27.43% 64
London +81 64 £516 -30.74% 37
Work from Home +84 17 £456 -34.82% 54
UK excluding London +27 11 £525 +7.69% 25
South West - 4 £750 - 2
East of England +7 3 £450 +125.00% 3
West Midlands +17 2 £600 +60.00% 2
Midlands +15 2 £600 +26.32% 6
Scotland +49 1 - - 1
North West +13 1 £120 -78.18% 5
North of England +11 1 £120 -73.33% 6

Personalization
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (10.59%) CMS
2 4 (4.71%) Headless CMS
3 3 (3.53%) Oracle Workflow
4 2 (2.35%) Adobe Experience Manager
4 2 (2.35%) Confluence
4 2 (2.35%) SAS
5 1 (1.18%) Apache Spark
5 1 (1.18%) SharePoint
Applications
1 2 (2.35%) Microsoft Excel
1 2 (2.35%) Photoshop
1 2 (2.35%) Trello
2 1 (1.18%) Microsoft Office
Business Applications
1 6 (7.06%) Adobe Campaign
2 2 (2.35%) Oracle Assets
2 2 (2.35%) Oracle Internet Expenses
2 2 (2.35%) Oracle iProcurement
2 2 (2.35%) Oracle Payables
2 2 (2.35%) Oracle Procure-to-Pay
2 2 (2.35%) Oracle Receivables
3 1 (1.18%) Eloqua
3 1 (1.18%) Oracle 11i
3 1 (1.18%) Oracle Cash Management
3 1 (1.18%) Oracle EBS
3 1 (1.18%) Oracle EBS R12
3 1 (1.18%) Oracle E-Business Tax
3 1 (1.18%) Oracle Financials
3 1 (1.18%) Oracle General Ledger
3 1 (1.18%) Oracle Subledger Accounting
3 1 (1.18%) Oracle TCA
3 1 (1.18%) Shopify
3 1 (1.18%) Unica
3 1 (1.18%) WebTrends
Cloud Services
1 36 (42.35%) AWS
1 36 (42.35%) GCP
2 4 (4.71%) Azure
2 4 (4.71%) Google Analytics
3 3 (3.53%) Google Data Studio
3 3 (3.53%) Google Tag Manager
3 3 (3.53%) Power Platform
3 3 (3.53%) Snowflake
4 2 (2.35%) Azure Cosmos DB
4 2 (2.35%) Azure Machine Learning
4 2 (2.35%) Bloomreach
4 2 (2.35%) GitHub
4 2 (2.35%) Google Sheets
4 2 (2.35%) PaaS
5 1 (1.18%) Adobe Analytics
5 1 (1.18%) Contentsquare
5 1 (1.18%) Microsoft 365
5 1 (1.18%) Salesforce Einstein
5 1 (1.18%) Salesforce Sales Cloud
5 1 (1.18%) Salesforce Service Cloud
Communications & Networking
1 30 (35.29%) HTTP
Database & Business Intelligence
1 30 (35.29%) Apache Cassandra
2 3 (3.53%) Power BI
3 2 (2.35%) Azure SQL Database
3 2 (2.35%) Oracle Reports
3 2 (2.35%) Power Query
4 1 (1.18%) Big Data
4 1 (1.18%) Data Warehouse
4 1 (1.18%) Hadoop
4 1 (1.18%) Oracle BI Publisher
4 1 (1.18%) Oracle Discoverer
4 1 (1.18%) Relational Database
4 1 (1.18%) Tableau
Development Applications
1 6 (7.06%) JIRA
2 3 (3.53%) Git
3 2 (2.35%) Visual Studio
4 1 (1.18%) Oracle APEX
4 1 (1.18%) Oracle Forms
4 1 (1.18%) Toad
General
1 30 (35.29%) Marketing
2 23 (27.06%) Social Skills
3 12 (14.12%) Retail
4 11 (12.94%) Finance
5 7 (8.24%) Analytical Skills
6 5 (5.88%) Public Sector
7 3 (3.53%) Manufacturing
7 3 (3.53%) Presentation Skills
8 2 (2.35%) Aerospace
8 2 (2.35%) Inclusion and Diversity
8 2 (2.35%) Law
9 1 (1.18%) Banking
9 1 (1.18%) Billing
9 1 (1.18%) Influencing Skills
9 1 (1.18%) Organisational Skills
9 1 (1.18%) Publishing
9 1 (1.18%) Retail Banking
Job Titles
1 30 (35.29%) Developer
2 28 (32.94%) Scala Developer
3 11 (12.94%) Consultant
4 9 (10.59%) Analyst
5 7 (8.24%) Senior
6 4 (4.71%) Architect
6 4 (4.71%) Lead
7 3 (3.53%) Business Analyst
7 3 (3.53%) Cloud Developer
7 3 (3.53%) CRM Executive
7 3 (3.53%) Marketing Executive
7 3 (3.53%) Oracle Consultant
7 3 (3.53%) Oracle Technical Consultant
7 3 (3.53%) Senior Consultant
7 3 (3.53%) Solutions Architect
7 3 (3.53%) Solutions Consultant
7 3 (3.53%) Technical Consultant
8 2 (2.35%) Performance Analyst
8 2 (2.35%) QA Engineer
8 2 (2.35%) Web Consultant
Libraries, Frameworks & Software Standards
1 31 (36.47%) Kafka
2 30 (35.29%) Akka
2 30 (35.29%) RESTful
3 13 (15.29%) HTML
4 6 (7.06%) CSS
5 4 (4.71%) AngularJS
5 4 (4.71%) JSON
6 3 (3.53%) XML
7 2 (2.35%) Node.js
7 2 (2.35%) Oracle Fusion
8 1 (1.18%) MACH
8 1 (1.18%) PyTorch
8 1 (1.18%) TensorFlow
Miscellaneous
1 4 (4.71%) Self-Motivation
1 4 (4.71%) Social Media
2 3 (3.53%) Acoustics
2 3 (3.53%) Data Protection Act
2 3 (3.53%) Mobile App
2 3 (3.53%) Onboarding
2 3 (3.53%) Product Ownership
3 2 (2.35%) Algorithms
3 2 (2.35%) Analytical Mindset
3 2 (2.35%) Enterprise Software
3 2 (2.35%) FMCG
3 2 (2.35%) Marketing Technology
4 1 (1.18%) Low-Code
Operating Systems
1 1 (1.18%) Android
Processes & Methodologies
1 36 (42.35%) Machine Learning
2 33 (38.82%) DevOps
3 30 (35.29%) Microservices
3 30 (35.29%) Pair Programming
3 30 (35.29%) TDD
4 29 (34.12%) Agile
4 29 (34.12%) GitOps
5 28 (32.94%) Analytics
5 28 (32.94%) Clean Code
6 18 (21.18%) Coaching
7 14 (16.47%) CRM
8 11 (12.94%) E-Commerce
9 9 (10.59%) Digital Marketing
10 8 (9.41%) Customer Experience
10 8 (9.41%) Roadmaps
11 7 (8.24%) A/B Testing
11 7 (8.24%) Email Marketing
12 6 (7.06%) Marketing Automation
12 6 (7.06%) Software Delivery
12 6 (7.06%) Translating Business Requirements
Programming Languages
1 30 (35.29%) Scala
2 11 (12.94%) SQL
3 8 (9.41%) JavaScript
4 7 (8.24%) Python
5 6 (7.06%) Java
6 4 (4.71%) Perl
6 4 (4.71%) Ruby
7 1 (1.18%) PL/SQL
Qualifications
1 6 (7.06%) Degree
2 3 (3.53%) Computer Science Degree
2 3 (3.53%) PhD
3 2 (2.35%) BPSS Clearance
3 2 (2.35%) Master's Degree
4 1 (1.18%) Security Cleared
Quality Assurance & Compliance
1 12 (14.12%) QA
2 4 (4.71%) Data Quality
2 4 (4.71%) GDPR
3 2 (2.35%) Accessibility
3 2 (2.35%) Actionable Recommendations
3 2 (2.35%) SLA
4 1 (1.18%) PMO
4 1 (1.18%) WCAG
System Software
1 6 (7.06%) Docker
2 1 (1.18%) Active Directory
Systems Management
1 30 (35.29%) Kubernetes
2 4 (4.71%) Opsgenie
3 1 (1.18%) SCCM
3 1 (1.18%) Systems Management Server (SMS)
Vendors
1 22 (25.88%) Typelevel
2 12 (14.12%) Adobe
3 9 (10.59%) Salesforce
4 7 (8.24%) Salesforce Marketing Cloud
5 5 (5.88%) Google
6 4 (4.71%) Optimizely
6 4 (4.71%) Oracle
6 4 (4.71%) PagerDuty
7 3 (3.53%) Dynatrace
7 3 (3.53%) Microsoft
7 3 (3.53%) Splunk
8 2 (2.35%) Databricks
8 2 (2.35%) Monetate
8 2 (2.35%) Sitecore
9 1 (1.18%) Marketo
9 1 (1.18%) Planview
9 1 (1.18%) SAP
9 1 (1.18%) Tealium
9 1 (1.18%) TSYS