Advertising
UK
The table below looks at the prevalence of the term Advertising in contract job vacancies. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Advertising over the 6 months to 20 May 2024 with a comparison to the same period over the previous 2 years.
6 months to 20 May 2024 |
Same period 2023 | Same period 2022 | |
---|---|---|---|
Rank | 425 | 399 | 560 |
Rank change year-on-year | -26 | +161 | -56 |
Contract jobs citing Advertising | 156 | 315 | 315 |
As % of all contract jobs advertised in the UK | 0.37% | 0.55% | 0.36% |
As % of the General category | 0.63% | 0.94% | 0.63% |
Number of daily rates quoted | 95 | 241 | 229 |
10th Percentile | £200 | £263 | £313 |
25th Percentile | £260 | £400 | £413 |
Median daily rate (50th Percentile) | £400 | £500 | £500 |
Median % change year-on-year | -20.00% | - | +13.06% |
75th Percentile | £544 | £600 | £601 |
90th Percentile | £595 | £694 | £700 |
UK excluding London median daily rate | £369 | £475 | £545 |
% change year-on-year | -22.37% | -12.84% | +37.97% |
Number of hourly rates quoted | 14 | 13 | 13 |
10th Percentile | £6.57 | £21.34 | £20.25 |
25th Percentile | £14.88 | £35.00 | £32.50 |
Median hourly rate | £39.75 | £36.54 | £40.50 |
Median % change year-on-year | +8.78% | -9.78% | +16.11% |
75th Percentile | £50.00 | £50.00 | £51.75 |
90th Percentile | £63.34 | £53.40 | £65.35 |
UK excluding London median hourly rate | £15.11 | £43.00 | £17.00 |
% change year-on-year | -64.87% | +152.94% | - |
All General Skills
UK
Advertising is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for common skills.
Contract vacancies with a requirement for common skills | 24,681 | 33,520 | 49,936 |
As % of all contract IT jobs advertised in the UK | 58.02% | 58.54% | 56.54% |
Number of daily rates quoted | 15,587 | 23,230 | 34,613 |
10th Percentile | £275 | £313 | £320 |
25th Percentile | £413 | £443 | £425 |
Median daily rate (50th Percentile) | £525 | £550 | £538 |
Median % change year-on-year | -4.55% | +2.33% | +7.50% |
75th Percentile | £650 | £675 | £650 |
90th Percentile | £775 | £775 | £750 |
UK excluding London median daily rate | £495 | £500 | £475 |
% change year-on-year | -1.00% | +5.26% | +8.57% |
Number of hourly rates quoted | 1,924 | 1,020 | 1,422 |
10th Percentile | £12.75 | £13.41 | £12.50 |
25th Percentile | £15.50 | £17.72 | £15.00 |
Median hourly rate | £30.00 | £32.50 | £22.50 |
Median % change year-on-year | -7.69% | +44.44% | - |
75th Percentile | £52.78 | £61.25 | £47.40 |
90th Percentile | £66.59 | £72.50 | £59.00 |
UK excluding London median hourly rate | £28.25 | £29.00 | £19.00 |
% change year-on-year | -2.59% | +52.63% | -3.52% |
Advertising
Job Vacancy Trend
Job postings citing Advertising as a proportion of all IT jobs advertised.
Advertising
Contractor Daily Rate Trend
3-month moving average daily rate quoted in jobs citing Advertising.
Advertising
Daily Rate Histogram
Daily rate distribution for jobs citing Advertising over the 6 months to 20 May 2024.
Advertising
Contractor Hourly Rate Trend
3-month moving average hourly rates quoted in jobs citing Advertising.
Advertising
Hourly Rate Histogram
Hourly rate distribution of jobs citing Advertising over the 6 months to 20 May 2024.
Advertising
Top 14 Contract Locations
The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the UK over the 6 months to 20 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
Location | Rank Change on Same Period Last Year |
Matching Contract IT Job Ads |
Median Daily Rate Past 6 Months |
Median Daily Rate % Change on Same Period Last Year |
Live Jobs |
---|---|---|---|---|---|
England | -8 | 154 | £400 | -20.00% | 753 |
London | +42 | 102 | £408 | -19.51% | 362 |
UK excluding London | -21 | 50 | £369 | -22.37% | 478 |
Work from Home | +10 | 39 | £414 | -21.19% | 340 |
South East | +7 | 16 | £350 | +7.69% | 147 |
North of England | +30 | 11 | £425 | +70.00% | 135 |
South West | -7 | 9 | £345 | -23.33% | 48 |
Midlands | -21 | 9 | £260 | -58.40% | 78 |
North West | +14 | 6 | £325 | +30.00% | 76 |
East of England | +8 | 5 | £400 | -11.11% | 46 |
East Midlands | - | 5 | £500 | - | 31 |
West Midlands | 0 | 4 | £255 | -62.22% | 47 |
Yorkshire | +20 | 3 | £475 | +46.15% | 49 |
North East | +14 | 2 | £325 | +96.97% | 13 |
Advertising
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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